Government Exhibit P3171 [Non-designated testimony redacted]
00008 | | | | | | | | | | | | | | | | | | | | | | | | | | | 14 | BY MR. SCOTT: | 15 | Q. All right, sir, as I stated earlier, this will | 16 | be the deposition of the Lawrence Ellison pursuant to | 17 | Civil Investigative Demand No. 022793. | 18 | Do you have that in front of you, sir? It's | 19 | Exhibit 1 to your deposition. | 20 | A. Yes, I do. | 21 | Q. Have you had a chance to read through that? | 22 | A. In a cursory way, yes. |
00009 | 1 | Q. All right. So I'll just -- for the record, I | 2 | will point out to you on the back of it there is some | 3 | language, too, that's pertinent, which is the authority | 4 | and -- one of the authorities by which this is being done | 5 | and some of the laws that govern the taking of the | 6 | deposition. | 7 | You might just want to read through that, as | 8 | well, just to be sure you've got all the language. At | 9 | least you've had a chance to look at it, as you've said, | 10 | on a cursory basis. | 11 | Just let me know when you're finished. | 12 | A. I've finished. | 13 | Q. All right, sir. Now, this will be your | 14 | deposition pursuant to that CID. | | | | | | | | | | | | | | | | |
00011 | | | | | 3 | Q. You understand you are testifying under oath? | 4 | A. I do | 5 | Q. And pursuant to the statutes that's printed on | 6 | the back of the CID, Exhibit 1, to your deposition, in | 7 | addition to making truthful -- well, as part of | 8 | testifying under oath, do you understand that if I ask | 9 | you a question and you have any information pertaining to | 10 | that question and you say you do not know or do not | 11 | remember having any information, that would be a | 12 | violation of the oath? | 13 | A. Right. | 14 | Q. All right, sir, now, what's your current | 15 | position with Oracle? | 16 | A. I'm the CEO, chief executive officer. | 17 | Q. And your duties and responsibilities in that | 18 | position, what are they? | 19 | A. I'm a senior executive, senior management | 20 | executive in the company. All the other managers report | 21 | to me. | 22 | Q. Who are currently your direct reports? |
00012 | 1 | A. Jeff Henley's our chief financial officer; Safra | 2 | Catz is president in charge of operations; Chuck Phillips | 3 | is president in charge of our field; Chuck Rozwat is the | 4 | head of development of our technology products, that's | 5 | data base products; Ron Wohl is the head of development | 6 | of our application products; Mike Rocha is responsible | 7 | for support services. | 8 | Q. I've seen some references in some of the | 9 | documents that have been produced to Oracle in the | 10 | context of this investigation, references to the | 11 | executive committee. | 12 | Do you know what that is? | 13 | A. Yes, I do. | 14 | Q. Who -- well, first of all, what is the executive | 15 | committee and, secondly, who is currently on it? | 16 | A. It's a group of senior managers and that | 17 | includes all of the people I just mentioned, plus our | 18 | four heads of field sales on different geographic areas, | 19 | Sergio Giacoletto in EMEA, Europe, Middle East, Africa; | 20 | Luis Meizler in Latin America; Dereck Williams in Asia | 21 | Pacific; and Keith Block in North America. | 22 | Q. All right, sir, what is the purpose of the |
00013 | 1 | executive committee? | 2 | A. To review the status -- review what's going on | 3 | in the company and to make plans for our future | 4 | strategies and our -- and to execute on those plans. | 5 | Q. All right, sir, now, I've seen in the press | 6 | recently there's been some change within the company | 7 | regarding your position; is that right? | 8 | A. Yes. | 9 | Q. Could you describe for me what that change has | 10 | consisted of? | 11 | A. I used to be chairman of the board of Oracle of | 12 | the -- about half the time during Oracle's existence, | 13 | I've been chairman, about half the time I've not been | 14 | chairman. And Jeff Henley just took over chairman. I | 15 | believe the board believes a separation of chairman and | 16 | chief executive is good for our corporate goverments. It | 17 | also gave us the opportunity to retain Mr. Henley for a | 18 | longer period of time than we otherwise might have if he | 19 | just remained as chief financial officer. | 20 | Q. As a result of this change, you--I take it, | 21 | you're still on the board? | 22 | A. Yes, I am. |
00014 | 1 | Q. Have your duties and responsibilities, as they | 2 | relate to Oracle, changed with you having stepped down as | 3 | the chairman of Oracle's board of directors? | 4 | A. My management duties haven't changed at all. | 5 | Q. Did you give up any duties and responsibilities | 6 | as a result of the change? | 7 | A. I give up duties as chairman of the board. | 8 | Q. Which would consist of what, as opposed to what | 9 | you would just do as a member of the board | 10 | A. Running the board meetings. | | | | | | | | | | | | | | | | | | | | | | | | |
00034 | | | 2 | Q. All right, sir, are you familiar with, I guess, | 3 | for want of a better term, an e-mail account within | 4 | Oracle called "HQ Apps"? | 5 | A. It's an approval account? | 6 | Q. Yes. | 7 | A. Am I familiar? I know it exists. | 8 | Q. By "approval account," what I meant in the last | 9 | question was an account where requests for approval of | 10 | non-standard contract terms or discounts above a certain | 11 | level are sent for review by people above, for example, | 12 | an application software, Mr. Block. | 13 | A. I think there are a lot of different HQ Apps | 14 | accountants [sic], including approval for purchase | 15 | requests, just buying a computer. It's basically our | 16 | approval system that includes all sorts of things that | 17 | require approval, including any exception to policy, | 18 | including discounts. | 19 | Q. So, for example, just to be sure we're clear on | 20 | where we are on this, if someone in Mr. Block's | 21 | organization sent up a request for approval of a discount | 22 | in a transaction dealing with application software that |
00035 | 1 | was above a specified amount, it would have to come to HQ | 2 | Apps for approval? | 3 | A. I don't know that for a fact, but it has to go | 4 | to Safra Catz for approval and HQ -- and I believe it | 5 | likely to goes through HQ Apps. | 6 | Q. Do you ever approve or been involved in | 7 | approvals of non-standard contract terms or larger than | 8 | discounts that are -- | 9 | A. Sure. | 10 | Q. Let me back up a minute. | 11 | Do you know what level Mr. Block is authorized | 12 | to grant discounts to? | 13 | A. I can get very close. | 14 | Q. All right. So why don't - what is your | 15 | understanding of it? | 16 | A. I think he's at 70 percent right now. | 17 | Q. I think that's consistent with what he told us | 18 | at his deposition so. | 19 | Do you get involved in reviewing and approving | 20 | requests for discounts that go over that? | 21 | A. Occasionally. | 22 | Q. Are there particular types of transactions or |
00036 | 1 | circumstances that would lead you to get involved as | 2 | opposed to Ms. Catz? | 3 | A. If it's a particularly large transaction, an | 4 | interesting transaction, we're taking a different | 5 | structure, we're accepting more liability than what we | 6 | otherwise might, all of those might cause her to let me | 7 | know what she's approving. But typically she doesn't ask | 8 | for my approval, she just informs me that she thinks it's | 9 | a good idea or she'll want to get some comfort level that | 10 | I'm aware of what we're doing and I don't disagree. | 11 | Q. When you say a larger transaction may cause her | 12 | to come to you, do you have a specific number or range in | 13 | mind that would cause her to do that? | 14 | A. $10,000,000. | 15 | Q. $10,000,000 in license fee or something else? | 16 | A. $10,000,000 in license fees. But anything -- | 17 | but it might be a smaller deal, if it's a different | 18 | structure. But in terms of a discount in excess of | 19 | $10,000,000, she might come to me, she might not come to | 20 | me on a $10,000,000 deal. I don't think there's a firm | 21 | rule of when she chooses to let me know. It's what the | 22 | deal is. |
00037 | 1 | Q. Now, in the context of the approval for | 2 | discounts in the area of application software, are there | 3 | any guidelines that have been given to Ms. Catz regarding | 4 | what you think would or would not be acceptable in the | 5 | way of granting additional discounts? | 6 | A. I think it's situational so -- | 7 | Q. So there aren't any guidelines she's been given? | 8 | A. Well, there are -- to Ms. Catz? | 9 | Q. To Ms. Catz. | 10 | A. No. | 11 | Q. Is there any level of discount that you would | 12 | not approve in the area of application software? | 13 | A. I think, again, it's situational so -- but if | 14 | you ignore situations, could I imagine where we'd give a | 15 | hundred percent discount, the answer is yes. Can I | 16 | imagine where we'd give no discount, the answer's yes. | 17 | So I think that's the full range. | 18 | Q. That would seem to cover it. | 19 | Are there circumstances where you've given up to | 20 | a hundred percent discount on license fees? | 21 | A. More. | 22 | Q. "More" meaning what? |
00038 | 1 | A. "More" meaning a hundred percent discount in | 2 | license fees and some additional, some free consulting. | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | |
00040 | | | | | | | | | | | | | | | | | | | | | | | | | 13 | Q. Now, do your requests for discounts for approval | 14 | generally have to include information regarding the | 15 | justification for wanting to give an additional discount? | 16 | A. Again, I don't look at these documents so -- but | 17 | it certainly stands to reason that if you want to give a | 18 | large discount, you explain why. | 19 | Q. I mean, you certainly wouldn't want the salesmen | 20 | giving them if there wasn't a business reason for the | 21 | basis of it? | 22 | A. Well, we wouldn't approve it. |
00041 | 1 | Q. Now, in the context of the ones that you do get | 2 | involved in and whatnot, do you generally try to | 3 | understand what the competitive circumstances are that | 4 | justify the specific request? | 5 | A. Yes. | 6 | Q. And do the competitive circumstances that you | 7 | would find persuasive from the standpoint of granting a | 8 | request for discount above 70 percent, for example, in | 9 | the area of application software, would that include | 10 | information regarding what -- who the competition was and | 11 | the pricing they were offering? | 12 | A. Yes, sometimes. Again, it's a bit situational. | 13 | Q. Certainly one piece of information that you | 14 | would find relevant is who you're competing with in a | 15 | particular account and whether they're pricing in a way | 16 | that is higher than your folks can without your approval? | 17 | A. It's more complicated than that, but, yes. | 18 | Q. Does the issue of -- well, strike that. | 19 | You said it was more complicated than that. In | 20 | what way? | 21 | A. We'll determine whether the competitor is | 22 | actually a threat to us. So sometimes a competitor |
00042 | 1 | coming in with a very low price is a real competition, | 2 | sometimes a competitor coming with a real low price | 3 | doesn't have a competitive product, doesn't -- the | 4 | customer is largely committed to the Oracle data base and | 5 | they don't want to make a change. | 6 | There's a cost associated with changing from one | 7 | system to another, which might outweigh whatever, you | 8 | know, IBM might be offering a free data base, which they | 9 | do quite frequently, but there's a high cost in changing | 10 | what the customer's doing. So we might not have to meet | 11 | that price of zero that IBM is offering to that customer | 12 | to change. | 13 | So the dynamics are -- it's not like buying | 14 | lumber where, as long as lumber's good quality, the | 15 | cheaper you can buy, you buy the cheapest lumber. The | 16 | dynamics of the situation include lots and lots of other | 17 | things. | 18 | Q. Well, from the standpoint of determining whether | 19 | a particular -- strike that. Let me back up and be sure | 20 | the question's clear. | 21 | In the context of reviewing accounts or requests | 22 | in accounts for a special dispensation, either a higher |
00043 | 1 | discount or some other business term, you said that you | 2 | try to determine whether or not the offer that's being | 3 | reported from your competitor is really a threat or not. | 4 | A. Is a genuine competitive threat, that's correct. | 5 | Q. Other than the situations where you've talked | 6 | about a moment ago and the IBM situation in the data base | 7 | context where transitioning over would have some | 8 | implementation and transfer costs that have to be | 9 | factored into this, what other type of factors do you | 10 | look at to determine if a particular offer from a | 11 | competitor is a real threat? | 12 | A. Well, is the vendor there already an encumbant | 13 | at that customer, do they have products -- in other | 14 | words, are there a number of those vendor's products | 15 | already in place at that customer. | 16 | So let's say we're competing with SAP and we're | 17 | trying to replace SAP financials. SAP's an encumbant, | 18 | then that works against us. So we have to be much more | 19 | aggressive in our discounting than SAP would if we're | 20 | trying to actually replace SAP. Or one division is | 21 | running SAP financials and we're trying to replace, you | 22 | know, install our financials in another division. SAP is |
00044 | 1 | an encumbant. You're not replacing them, but they are an | 2 | encumbant vendor, so we might have to be more aggressive | 3 | in our pricing. | 4 | Q. Earlier also -- again, I'm not trying to | 5 | misstate you so if I get this wrong, just tell me -- you | 6 | indicated also you wanted to know if the competitor would | 7 | have a -- well, let's say in the application software | 8 | area for the moment because that seems to be more | 9 | pertinent to what we're doing here. You would want to | 10 | know whether the particular vendor who is making the | 11 | offer had a product that had the correct functional | 12 | requirements for the client; is that right? | 13 | A. Well, there are three products out there. | 14 | There's a lot of free ware out there, so there are free | 15 | products that we can't meet the price. So you could say, | 16 | well, if you can use this free product, it would have to | 17 | always be free because the customers would say, "I'll use | 18 | this free product instead of Oracle." So, therefore, our | 19 | price goes to zero all the time. | 20 | So we have to decide whether that free product | 21 | really is a contender and has the capability to take our | 22 | place, either to displace us or to win this deal because |
00045 | 1 | there's a lot of free ware out there. | 2 | Q. Would that same analysis take place in the | 3 | context if somebody you're competing with is not free | 4 | ware? For example, if someone came in, would you want to | 5 | look at their product and determine how close they could | 6 | get to the clients' needs and determine how big a threat | 7 | they are? | 8 | A. Of course. | 9 | Q. Why would you want to know that? | 10 | A. To see -- because, as we -- as we compete on | 11 | price -- we have to compete on price and capability. So | 12 | it depends on the credibility of the vendor, the ability | 13 | to provide service, the functionality of the product, | 14 | whether there's encumbancy or not. The existing | 15 | relationship we have with the customer, did the customer | 16 | think -- we've done a great job. Does the customer think | 17 | we've done a terrible job, and we have some making up to | 18 | do. | 19 | So there are lots and lots of factors before | 20 | they decide to make -- purchase enterprise software | 21 | because it's a long-term relationship. | 22 | These systems are highly durable and they -- |
00046 | 1 | they're around for a decade. So they're not just buying | 2 | a product, they're buying into a company who's going to | 3 | constantly improve their product, provide related | 4 | services, provide related products. So they have a | 5 | certain amount of experience with us, which could have | 6 | been positive or negative. | 7 | I'm not trying to make it more complicated than | 8 | it really is, it really is that complicated. | 9 | Q. I understand. I understand. | 10 | Is what you're saying then, in analyzing whether | 11 | or not to give another discount, you're going to look at | 12 | the four corners of a particular transaction to determine | 13 | if short-term, whoever you're competitor is, has a | 14 | product that meets -- is as good for the client | 15 | functioning as yours and long term whether they have the | 16 | wherewithal, the budget, the presence in the market, to | 17 | give the customer the long-term relationship that they're | 18 | looking for because if they can't, you don't have to | 19 | price as aggressively? | 20 | A. Those aren't the only factors, but, yes. I | 21 | mean, they can be a small company with a fabulous new | 22 | product, like a Salesforce.com, or they could be a big |
00047 | 1 | company who can guarantee continuous investment, like a | 2 | Microsoft. | 3 | So these are two very different -- here are two | 4 | radically different potential competitors we could face | 5 | in the same deal. Here comes Microsoft with not that | 6 | good a product, a customer might say, "But my God, | 7 | Microsoft is going to make it better five years from now. | 8 | This is a long-term decision. I should go with Microsoft | 9 | because look at how much money they're investing, so I | 10 | should start with Microsoft now because that's the right | 11 | place to be." | 12 | Other people might say, "Well, look at | 13 | Salesforce.com. Their price is incredibly low. They've | 14 | been very innovative in what they've delivered. I should | 15 | go with Salesforce.com even though they're a small | 16 | company." | 17 | So it's a -- you know, there are different ways | 18 | companies compete in this market, some instances | 19 | innovation, some instances relationship. | 20 | IBM is the king of relationships. I've had a | 21 | 30-year relationship with IBM. I play golf with the | 22 | sales guy every weekend, they're a company I can trust. |
00048 | 1 | I should -- they're the ones giving me guidance, so I | 2 | should buy that way. | 3 | So there are lots and lots of different things | 4 | that influence people to make buying decisions and we | 5 | have to, through some complex calculus, evaluate all | 6 | these things and decide how to price our product. | | | 8 | But in the circumstances that you are talking | 9 | about, I take it one initial threshold -- clearly, there | 10 | may be other factors in this -- is whether or not the | 11 | competitor that you're being told into an account, that | 12 | you're being asked to give a higher discount against, has | 13 | a product that can actually meet the customer's needs? | 14 | A. That's one factor. | 15 | Can it -- that's usually looked at over a | 16 | five-year period, at least a five- or ten-year period. | 17 | Q. To see -- | 18 | A. Can this competitor -- for example, SAP says, | 19 | okay, here's the new version of our banking product. SAP | 20 | has just come out with a couple banking products. These | 21 | are brand new versions, but we're SAP and we'll | 22 | continuously make it better. It's very different if |
00049 | 1 | company "X" that no one ever heard of came out with a | 2 | brand new banking product. | 3 | Q. I understand. | 4 | A. You can rely --I know SAP is going to be around | 5 | and that they're an existing -- I buy products from SAP. | 6 | They're going to be around. Yes, it's a new product but | 7 | it's SAP, I know them, and they're going to make it | 8 | continously better. | | | | | | | | | | | | | | | | | | | | | | | | | | | | |
00053 | | | | | | | | | | | | | 7 | Q. You have in front of you what's been marked | 8 | Exhibit 6 to your deposition, which is a Form 8-K, dated | 9 | June 6, 2003, filed with the Securities and Exchange | 10 | Commission on behalf of Oracle Corporation. | 11 | Is that what you have in front of you? | 12 | A. Yes. | 13 | Q. All right, sir, if you would flip over within | 14 | the document to the fourth page. And if you want to look | 15 | through the document before that to look at something | 16 | specific to familiarize yourself with it, that's fine. | 17 | A. All right. | 18 | Q. So we're on page 4 of Exhibit 6 to your | 19 | deposition. It is a page that is actually numbered at | 20 | the top page 4 of 25, and we have about halfway down the | 21 | page an "Oracle to launch cash tender offer for | 22 | PeopleSoft for $16.00 per share. Oracle fourth quarter |
00054 | 1 | preliminary earnings of 14 to 15 cents per share," which | 2 | appears to be a press release or news release issued by | 3 | Oracle. | 4 | Do you see that? | 5 | A. Yes. | 6 | Q. Are you familiar with that press release? | 7 | Again, take as much time as you need to read through it. | 8 | A. I've never seen it before but -- well, I don't | 9 | recall seeing it but, yeah, I'm certainly familiar with | 10 | the event and with the information it contains. | 11 | Q. Now, the press release itself, if you look at | 12 | the second paragraph, purports to quote you. | 13 | Do you see that? | 14 | A. Yes. | 15 | Q. Are you familiar with the language that's | 16 | contained there that's attributed to you? | 17 | A. Absolutely. | 18 | Q. Now, it -- first of all, let's skip down, if you | 19 | would, to the sentence that begins, "Although we will not | 20 | be actively selling PeopleSoft products to new customers, | 21 | we will provide enhanced support for all PeopleSoft | 22 | products." |
00055 | 1 | Do you see that? | 2 | A. Yes. | 3 | Q. The statement there, what did you mean by "We | 4 | will not be actively selling PeopleSoft products to new | 5 | customers"? | 6 | A. We were trying to explain a couple things -- we | 7 | would not have -- our sales force would not be selling | 8 | both the Oracle E-business suite and the PeopleSoft | 9 | products at the same time to new customers. We would be, | 10 | in fact, selling the Oracle E-business suite to new | 11 | customers. | 12 | Q. And when you say the Oracle E-business suite, | 13 | what is that product? | 14 | A. We would be selling the Oracle suite of | 15 | application products to new customers. So if there was a | 16 | customer who was not a PeopleSoft customer and not an | 17 | Oracle customer, in other words, they were -- they didn't | 18 | have products from PeopleSoft, they didn't have products | 19 | from Oracle. That's what I mean by "a new customer," | 20 | someone who has neither Oracle applications nor | 21 | PeopleSoft applications. | 22 | In that case, our sales force would try to |
00056 | 1 | persuade that new customer to buy Oracle application | 2 | products, not PeopleSoft application products. | 3 | Q. In the context that you've talked about, a | 4 | customer who hasn't bought from either, as of the time | 5 | your salesman approached them, would they only offer them | 6 | the Oracle products for application software? | 7 | A. What do you mean by "offer"? They would try to | 8 | persuade -- what the sales force function is is to try to | 9 | persuade the customer to buy our products, in this case | 10 | buy the Oracle E-business suite products. | 11 | If the customers say, "Will you sell me the | 12 | PeopleSoft products?" of course, the answer is yes, of | 13 | course, we will sell them. We'll sell the PeopleSoft | 14 | products to whoever wants to buy them. But our marketing | 15 | campaigns and our sales organization, in terms of | 16 | persuasion, we would put our effort in to trying to | 17 | persuade people to buy the Oracle products. | 18 | Q. So we're -- | 19 | A. I'm sorry to interrupt. My lawyers probably | 20 | don't like when I do that. | 21 | To avoid confusion -- | 22 | Q. I don't mind. |
00057 | 1 | A. I know you don't. | 2 | But to avoid confusion, I want to be very clear | 3 | that our sales force is trained in selling our products, | 4 | that's the products they'll continue to sell. We won't | 5 | have a separate sales force selling PeopleSoft products, | 6 | we won't have our sales force trying to persuade people | 7 | to buy the PeopleSoft products. It does not mean that | 8 | existing PeopleSoft customers as opposed to new customers | 9 | we wouldn't sell to, we wouldn't be trying to sell to. | 10 | So that's why the issue is really new customers. | 11 | Q. Let me follow up on this to be sure I understand | 12 | what you said. | 13 | Now, we're talking in a world where the merger | 14 | would have been approved -- | 15 | A. Yeah. | 16 | Q. -- and you acquire PeopleSoft. In those | 17 | circumstances it is your plans to have your sales force | 18 | actively marketing and selling the E-business suite of | 19 | Oracle? | 20 | A. Correct. | 21 | Q. Now, if your salesmen go into an account, | 22 | someone's who is not Oracle, has not been PeopleSoft in |
00058 | 1 | the past, is the plan to have them even mention the | 2 | PeopleSoft product or not? | 3 | A. Even mentioned? No. I mean, everyone will | 4 | know. I think most people would know we have both | 5 | products, they'd be on the price list. But, no, they | 6 | wouldn't even be trained to sell the PeopleSoft products. | 7 | Q. So by "trained to sell the PeopleSoft products," | 8 | what type of training would normally be encompassed in | 9 | selling, for example, your product? | 10 | A. Understanding the features and the functions and | 11 | the details of our products, know to some degree what our | 12 | products do. | 13 | Q. And there are no plans to have a separate sales | 14 | organization or force that would be dealing with | 15 | PeopleSoft products and selling them post merger? | 16 | A. No, that's not correct. That's not correct. | 17 | We would be selling, actively selling the | 18 | PeopleSoft products to existing PeopleSoft customers. So | 19 | absolutely sell existing customers. But, again, given a | 20 | blank sheet of paper, customer doesn't use Oracle | 21 | applications or PeopleSoft applications, the applications | 22 | that we would be selling and we would be marketing -- |
00059 | 1 | advertising, for example, we wouldn't be advertising the | 2 | PeopleSoft products. | 3 | Q. All right. Let me rephrase my previous question | 4 | because I think we just went past each other a little | 5 | bit. It's my fault and because I wasn't precise enough. | 6 | From the standpoint of actually having a sales | 7 | force that will be dedicated to selling to new customers, | 8 | PeopleSoft products, that will not exist? | 9 | A. That's correct. | 10 | Q. Post merger, you said you would sell additional | 11 | PeopleSoft modules or -- to existing PeopleSoft | 12 | customers; correct? | 13 | A. Absolutely. | 14 | Q. Who within Oracle would be responsible for | 15 | handling those sales and transactions? | 16 | A. Again, it would be our existing sales force, so | 17 | we wouldn't split into two sales forces. We might have | 18 | some specialists in telesales on PeopleSoft. We would | 19 | have specialists on PeopleSoft, but we would not have two | 20 | sales forces. We would have an application sales force | 21 | that would be able to sell the PeopleSoft products to | 22 | existing customers. |
00060 | 1 | Q. When you say you would have specialists in | 2 | telesales pertaining to PeopleSoft? What does that mean? | 3 | A. Oh, they they might know -- we're putting in the | 4 | latest tax tables for payroll, and making sure that our | 5 | PeopleSoft payroll customers got the latest updates. | 6 | It's not something we're likely to charge for, but | 7 | probably, you know, likely give that away for free. | 8 | But making sure that we remain in contact with PeopleSoft | 9 | customers and provide high quality support to PeopleSoft | 10 | customers. | 11 | So there would be PeopleSoft specialists | 12 | probably in telesales and clearly PeopleSoft specialists | 13 | in our support organization. | 14 | Q. Do you have a telesales group now? | 15 | A. Yes, we do. | 16 | Q. You're talking having certain people within that | 17 | designated as being PeopleSoft specialists? | 18 | A. Yes. | 19 | Q. Has any thought been given to how many you would | 20 | need to do that type of thing? | 21 | A. I don't think we have an exact number of how | 22 | many specialists we would need. |
00061 | 1 | Q. Approximation? | 2 | A. I don't know. | 3 | Q. Who within the company has been responsible for | 4 | making integration plans regarding how you would | 5 | integrate PeopleSoft business into Oracle? | 6 | A. At a very high level, I've been involved in the | 7 | integration plan. | 8 | Q. Who else? | 9 | A. Every one of my direct -- virtually every one of | 10 | my direct reports. | 11 | Q. Has there been a written integration plan | 12 | prepared pertaining to post merger? | 13 | A. Not that I know of. | 14 | Q. Can you describe for me to the extent to which | 15 | integration planning has already occurred? | 16 | A. We've certainly -- for example, one of the big | 17 | ones was deciding not to have two sales forces, how to | 18 | structure the sales force. What position to take | 19 | vis-a-vis new customers is extremely important, how we | 20 | would merge the PeopleSoft products and the Oracle | 21 | products in a new release; how -- our policy with | 22 | customers as to how long we would support the PeopleSoft |
00062 | 1 | products; how we'd structure the engineering teams; how | 2 | we'd structure the support teams, you know, what the | 3 | financial implications of the merger are. | 4 | All of those things have been outlined. | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | |
00069 | | | | | | | | | | | | | | | | | | | | | 11 | Q. All right, sir, again, looking at page 4 of | 12 | Exhibit 6, it states, "Furthermore, we will be | 13 | incorporating the advanced features from the PeopleSoft | 14 | products into future versions of the Oracle E-business | 15 | suite." | 16 | Do you see that? | 17 | A. Yes. | 18 | Q. Now, the Oracle E-business suite, again, is your | 19 | application enterprise software product? | 20 | A. Yes. | 21 | Q. What types of functions or modules are contained | 22 | within that product? |
00070 | 1 | A. Oh, just about everything: sales, service, | 2 | marketing, you know, accounting, finance, personnel, | 3 | payroll, supply chain automation, warehousing, logistics. | 4 | Q. Now, do -- do you have a software package or | 5 | suite that would be characterized as financial | 6 | management? | 7 | A. Yes. | 8 | Q. And do you have a software application suite | 9 | that could be characterized as having human resources | 10 | functionality? | 11 | A. Yes. | 12 | Q. Is the E-business suite a combination of those | 13 | two? | 14 | A. The E-business suite is the sum of most, but not | 15 | all, of our application products. We have clinical trial | 16 | products and adverse event reporting products for the | 17 | pharmaceutical industry, but they're not part of the | 18 | E-business suite. But E-business is -- most of our | 19 | applications are collected as the E-business suite that | 20 | works on top of a single data base. | 21 | Q. From the standpoint of the customer, if they buy | 22 | the E-business suite, they license and pay for whatever |
00071 | 1 | modules they particularly want out of that; is that | 2 | right? | 3 | A. Well, they have a choice. They can either just | 4 | buy general E-business Suite Users and use any of the | 5 | modules. So they can buy a thousand users to the | 6 | E-business suite and twenty can use marketing or they can | 7 | specifically and explicitly license the financial | 8 | component or the H.R. component or the manufacturing | 9 | component. | 10 | Q. Does it makes a difference price wise which they | 11 | do? | 12 | A. It's a little more expensive to have the | 13 | flexibility. If you know you're going to use financials | 14 | and only use financials, it's cheaper to just license | 15 | financials than to license the whole E-business suite. | 16 | Q. Couple of follow-up questions from earlier. | 17 | You indicated that you thought there might have | 18 | been some circumstances where you folks had sold | 19 | applications software at a zero licensing fee; correct? | 20 | A. Let me be a little bit more precise on that, | 21 | which is, yes, a given transaction with a customer. So | 22 | perhaps -- hypothetical -- where this might happen, we |
00072 | 1 | sold the customer some software. There was a consulting | 2 | project to put it in. The customer was not happy for | 3 | some reason with our consulting service. There's a | 4 | subsequent transaction to expand and we gave them the | 5 | additional software plus a million dollars of consulting | 6 | to help -- to improve the customer satisfaction. | 7 | Q. And there -- go ahead. | 8 | A. What I'm saying is, that's a more likely | 9 | scenario of a zero price, plus free consulting, what I | 10 | characterize as a less-than-zero transaction, that there | 11 | were other transactions with that same customer that | 12 | preceded that. | 13 | Q. I understand. | 14 | Have you also, though, in the context, for | 15 | example, of your offer to purchase PeopleSoft, told | 16 | customers that you will swap out software on a free | 17 | license basis, Oracle modules, equivalent Oracle modules, | 18 | for whatever PeopleSoft modules they have? | 19 | A. Right, so we said if you have PeopleSoft H.R., | 20 | and you want -- and you want to -- and you want to | 21 | migrate to Oracle H.R., you can do so at no software fee | 22 | so -- and you can do that at a time of your choosing. |
00073 | 1 | You can do that now, you can do that five years from now. | 2 | Whenever you want to, you can make that migration. | 3 | Q. In a context like that, how do you price the | 4 | maintenance? | 5 | A. The maintenance would be whatever they were | 6 | currently paying for PeopleSoft. PeopleSoft has just | 7 | raised their maintenance fees for the J. D. Edwards | 8 | customers and so -- again, I'm volunteering information | 9 | which your question didn't ask but -- you know, I'm not | 10 | saying we would never raise maintenance fees. | 11 | We haven't raised maintenance fees recently, but | 12 | it would certainly start -- I want to be precise. It | 13 | would certainly start that your maintenance fees would be | 14 | whatever you're paying PeopleSoft. I'm not saying we | 15 | would never, ever raise that maintenance fee. | 16 | Q. When you say "what they're paying PeopleSoft," | 17 | you mean the exact dollar amount? | 18 | A. Yeah. | 19 | Q. For example, if I'm a customer of PeopleSoft and | 20 | I swap off with you module for module -- | 21 | A. Let's say -- let's say you bought the PeopleSoft | 22 | software for $500,000 and you're paying $100,000-a-year |
00074 | 1 | maintenance fee and you want to swap to Oracle, you | 2 | continue to pay the $100,000 maintenance fee but you | 3 | don't have to buy the Oracle software, you can just move | 4 | across. | 5 | Q. And has a decision been made for how long those | 6 | prices for maintenance will remain in effect? | 7 | A. Indefinitely. I don't think we've said ten | 8 | years, but I think the answer would be indefinitely. | 9 | Q. Now, you said -- you've indicated that, as a | 10 | general matter, within Oracle, you have not raised | 11 | maintenance fees in sometime; correct? | 12 | A. We haven't -- | | | | | | | 16 | MR. SCOTT: Q. You can answer the question. | 17 | A. I believe -- you know, I believe we haven't | 18 | made -- increased -- I've got to be very precise here. | 19 | Some customers got increases, the majority of | 20 | customers didn't, I believe that's correct, in terms of | 21 | maintenance fees. | 22 | Q. You lost me somewhere. |
00075 | 1 | A. I lost you because I'm not precisely sure how to | 2 | answer the question. | 3 | Q. Let me ask the question -- | 4 | A. I don't want to make the assertion we have not | 5 | raised any customers' maintenance fees anywhere in the | 6 | world for the last couple of years. | 7 | Q. Let me ask the question. | 8 | For application software, enterprise software | 9 | that you folks sell, have you raised the maintenance fees | 10 | within the last three years? | 11 | A. For certain customers? | 12 | Q. I'll take that. | 13 | A. I don't know the answer. | | | | | | | | | | | | | | | | | | |
00077 | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | 18 | For the people who are not J. D. Edwards | 19 | customers, have you made any decision as to how long | 20 | PeopleSoft customers that transfer over to Oracle | 21 | products post merger would receive the same maintenance | 22 | fees they were paying PeopleSoft as opposed to J. D. |
00078 | 1 | Edwards? | 2 | A. I believe we would treat the PeopleSoft | 3 | customers exactly like we treat existing Oracle customers | 4 | in terms of price increases or no price increases in our | 5 | maintenance fees. | 6 | Q. You've made no public pronouncements on that one | 7 | way or the other? | 8 | A. No. | 9 | Q. All right. Now, your -- going back to the | 10 | exhibit, Exhibit 6 to your deposition, it states here, | 11 | although -- "Furthermore," I'm sorry, in the paragraph 2 | 12 | on page 4, "Furthermore, we will be incorporating the | 13 | advanced features from the PeopleSoft products into | 14 | future versions of the Oracle E-business suite." | 15 | Now, what features are you talking about there? | 16 | A. Well, I suppose the most conspicuous one is in | 17 | H.R. They have a pension system and in their human | 18 | resources system that we don't have and we would put the | 19 | pension system into the Oracle version of H.R. and, in | 20 | fact, we would look very thoroughly at all of the | 21 | features that PeopleSoft had and, as much as possible, if | 22 | they had features we didn't have, we would try to include |
00079 | 1 | those features in the next version of Oracle because | 2 | over -- what we like to offer Oracle customers and | 3 | PeopleSoft customers is an improved product. | 4 | So this is what I refer to as an emerged | 5 | product. So we take the PeopleSoft features and use the | 6 | PeopleSoft engineers to put those features into the next | 7 | version of Oracle H.R. | 8 | Q. Is this -- strike that. | 9 | Structurally or functionally how do you do that, | 10 | put those features in? Are you able to transfer code | 11 | over or what? | 12 | A. No, you cannot transfer code over. You have to | 13 | have the engineer -- but you can transfer knowledge, so | 14 | you can use the PeopleSoft engineering team and part of | 15 | the value of this acquisition is the engineering team. | 16 | You use the engineering team that built those features | 17 | for PeopleSoft to build those features into the next | 18 | version of Oracle H.R. | 19 | Q. Are any of these advanced features using the | 20 | terminology -- strike that. | 21 | Yeah, using the terminology in your -- on | 22 | your -- in the statement here in Exhibit 6, "advanced |
00080 | 1 | features," are any of those features that you would be | 2 | unable to duplicate and include in your Oracle products | 3 | absent this merger? | 4 | A. Unable is an interesting question. I can | 5 | make -- the reason we have not put the pension system | 6 | into our H.R. system is there's a very small market for | 7 | the pension system and it's not obvious that it's | 8 | economically justifiable to put that feature in, given | 9 | the size of that market. So we are technically able to | 10 | put it in, but the business case is marginal. | 11 | Q. All right. Let me understand what you're | 12 | saying. | 13 | In the context of the pension features that | 14 | you're talking about from PeopleSoft, Oracle is | 15 | functionally capable of developing that type of | 16 | functionality? | 17 | A. Yes. | 18 | Q. But from a business standpoint, you've made a | 19 | decision as of now not to do that? | 20 | A. Correct. | 21 | Q. And that is because of, you said, in business | 22 | cases -- |
00081 | 1 | A. It's a very small market. | 2 | Q. So are you -- is what you're saying is the | 3 | investment in actually doing the engineering to develop | 4 | the pension system wouldn't be worth -- may not be worth | 5 | the volume of sales it would generate? | 6 | A. It's right on the -- yes, it's not clear that it | 7 | is. | 8 | Q. Now, would it be -- I'm not expecting exact | 9 | figures here -- | 10 | A. Sure. | 11 | Q. -- but from a degree, how much cheaper would it | 12 | be to take it from and develop it from the PeopleSoft | 13 | product and reinstall it versus developing it on your | 14 | own? | 15 | A. It wouldn't be just cheaper, we'd have more | 16 | customers. Then as you have more customers, you have | 17 | more customers to amortize the development over. In the | 18 | sense that PeopleSoft makes us a bigger applications | 19 | company, we're then able to invest more money in | 20 | developing features. | 21 | Q. Other than the pension feature that we've been | 22 | discussing, are there other advanced features that you'd |
00082 | 1 | expect to include in the Oracle E-business suite post | 2 | merger? | 3 | A. That's the one large one. There are, you know, | 4 | little features here and there that we'd want to include | 5 | for purposes of upper compatibility. | 6 | We would like a PeopleSoft customer sometime in | 7 | the next, I'll just say five years, in the next five | 8 | years, running PeopleSoft 8 to move to the merged | 9 | product. We'd like to make that move as graceful as | 10 | possible. In other words, we don't want them to give up | 11 | any feature they had in PeopleSoft 8 and not have that in | 12 | Oracle Version 12. | 13 | So it should look like moving from -- so the | 14 | PeopleSoft customers and PeopleSoft 8 should look like | 15 | moving from PeopleSoft 8 to PeopleSoft 9. In fact, our | 16 | goal is to make it easier to go from PeopleSoft 8 to | 17 | Oracle 12 than going from PeopleSoft 7 to PeopleSoft 8, | 18 | so they can't give up features, so it's very important. | 19 | And that's one of the things we mean by that, to | 20 | take all of those features we don't have, even some of | 21 | the minor features, include those in the next version of | 22 | our H.R. product that should make it very grace to |
00083 | 1 | upgrade so you don't have to give up any features. | 2 | It's an easy upgrade and you not only get all | 3 | the features you had with PeopleSoft, you get all the -- | 4 | you get a union of the -- of all of the Oracle advanced | 5 | features and all the PeopleSoft advanced features. You | 6 | get a more sophisticated, more advanced product. | 7 | Q. From the standpoint of the features that you | 8 | just described that would be transferred from | 9 | PeopleSoft's product into Oracle to make a transition | 10 | over to Oracle more palatable to PeopleSoft users, what | 11 | type of things are we talking about? | | | | | | | | | | | 17 | A. It's a matter of-- again, the big case, if you | 18 | had pension capability, you would not want to upgrade to | 19 | the Oracle product and lose the pension capability. | 20 | If you had a particular feature in PeopleSoft, I | 21 | can't think of any, they are -- you know, they have a | 22 | very sophisticated H.R. product. |
00084 | 1 | We think we're ahead of them in virtually every | 2 | other area, but if there was -- if we discover certain | 3 | specific features that we don't have, we don't want to | 4 | take those away from PeopleSoft customers because we want | 5 | them, again, to upgrade. | 6 | MR. SCOTT: Q. Has any work been done at this | 7 | point to identify features that you would want to | 8 | transfer from the PeopleSoft product to the Oracle | 9 | product to make it more a smooth or graceful transition | 10 | for people who are wanting to switch over? | 11 | A. I know of no such document. | 12 | Q. Whether there's a document or not, has anybody | 13 | been looking at that type of thing? | 14 | A. We always do competitive analysis so there's | 15 | been constant competitive analysis between us and | 16 | PeopleSoft, but we really don't have access to their | 17 | software. So until we look at their software in detail, | 18 | except at gross levels, where I can say -- the pension | 19 | system we just simply don't have, except in areas like | 20 | that, I really can't. | 21 | Q. I understand. | 22 | When you said that you do constant competitive |
00085 | 1 | analysis, presumably versus PeopleSoft, what do you mean | 2 | by that? | 3 | A. We have a specialist in H.R., his name is Tony | 4 | Kender, and we compete with them in the H.R. area. And | 5 | we know what they say about their products, why they | 6 | say -- they say you should buy PeopleSoft for these | 7 | reasons, and we talk to customers when they make | 8 | decisions and -- talked about it before. One of the | 9 | purposes of the competitive analysis and the win/loss | 10 | reports is to figure out why we lost. Was it a product | 11 | deficiency? Is there something we can do to improve our | 12 | products? | 13 | So we're constantly trying to figure out what | 14 | new features we should put into the product to be | 15 | competitive with a variety of companies or to gain | 16 | competitive advantages, what features they don't have, | 17 | which we should be talking about when we're selling our | 18 | products versus them. | 19 | Q. Mr. Kender, is he dedicated to doing this type | 20 | of work related to PeopleSoft only, this competitive | 21 | analysis, or does he have other vendors that he looks at? | 22 | A. He used to work at PeopleSoft so he, excuse me, |
00086 | 1 | he used to work at SAP, so he handles SAP. But he was | 2 | responsible for our H.R. team, so he had the | 3 | responsibility for H.R. | 4 | Q. From a competitive analysis standpoint or -- | 5 | A. H.R. sales swat team. They were the experts | 6 | that got involved in selling H.R. | 7 | Q. So -- and in selling, being the special -- when | 8 | you said "swat team," what is that? | 9 | A. They would be flown into a crisis situation | 10 | where there was a decision being made on an H.R. purchase | 11 | and they would, you know, they would travel the world to | 12 | to try to persuade customers to buy Oracle. | 13 | Q. His work in that regard, is it directed just at | 14 | PeopleSoft or PeopleSoft and SAP or PeopleSoft, SAP and | 15 | others? | 16 | A. Anyone making an H.R. decision. And he'd have | 17 | to deal with people who are looking at outsourcing with | 18 | Fidelity. | 19 | H.R. is interesting. There are software | 20 | suppliers and there are service suppliers who directly | 21 | compete, so they might be considering buying Oracle or | 22 | just outsourcing all their H.R. to Fidelity. |
00088 | | | | | | | | | | | | | | | | | | | 10 | Q. The question is, when you're looking at a | 11 | discount situation, does the fact of what type of product | 12 | is involved in a particular competitive transaction | 13 | matter to you? | 14 | A. Yes. | 15 | Q. In what way? | 16 | A. If we have a brand new product -- example right | 17 | now, we have a brand new product called Collaboration | 18 | Suite. We have almost no references. It's a brand new | 19 | product. It's very aggressively priced, yet we still | 20 | give huge discounts, trying to get references. | 21 | So, again, I'm going back to situational. | 22 | Here's a product -- we're trying to get large |
00089 | 1 | customers -- especially for a large customer, trying to | 2 | get large, credible references and, again, it's not | 3 | uncommon to even give the product away and even give | 4 | services away early on in the life cycle of the product, | 5 | to get a strong reference from an early adopter of that | 6 | technology. | 7 | Q. Would it matter to you in the context of a sale | 8 | involving application software, whether it was your H.R. | 9 | product or your financial services product or an ERP | 10 | combination of the two, from the standpoint of deciding | 11 | whether or not to approve a discount or other special | 12 | contract terms? | 13 | A. I don't think so. Back to -- it's back to | 14 | situational. I think you have to -- it's such a | 15 | complicated, complex dynamic. If it's -- | 16 | Q. Let me give you an example. | 17 | A. We have strong competitors in virtually every | 18 | area. | 19 | Q. For example, if you were -- an account comes up | 20 | for approval of a higher discount over 70 percent and you | 21 | understood it was PeopleSoft you were competing with for | 22 | their H.R. product. Are you more likely to give a higher |
00090 | 1 | discount there than if it was SAP, for example? | 2 | A. No. | 3 | Q. You you indicated that you thought that | 4 | PeopleSoft had a very sophisticated H.R. product; right? | 5 | A. Yeah. | 6 | Q. And so does the sophistication of that product | 7 | in any particular account have any effect on whether or | 8 | not you give a higher discount? | 9 | A. The product is one factor causing the customer | 10 | to buy. Sometimes PeopleSoft can be a formidable | 11 | competitor because their product. SAP can be a | 12 | formidable competitor because their product is pretty | 13 | good. I don't think it's as good as PeopleSoft's, | 14 | actually, in H.R. | 15 | But SAP is a much stronger vendor and SAP has | 16 | the ability to invest at a much higher level than | 17 | PeopleSoft. So a lot of people will say SAP is the | 18 | encumbant supplier in an awful lot of places. | 19 | So, again, I'm back to this -- here's a | 20 | situation -- I'll take Oracle out of it. You're looking | 21 | at SAP as a possible supplier, you're looking at | 22 | PeopleSoft as a possible supplier, you're looking at |
00091 | 1 | Microsoft as a possible supplier. They all have | 2 | different characteristics. If you're an existing -- | 3 | depending upon the kind of customer you are, you can make | 4 | decisions for any of those companies. | 5 | SAP has more encumbancy. They have more | 6 | customers than anybody in applications, so they're more | 7 | likely to have the encumbancy advantage. That can work | 8 | for or against you. You like the SAP product, you buy | 9 | more. Maybe PeopleSoft has a better product, but I think | 10 | SAP will pass them in five years. | 11 | Again, these are those long-term, highly durable | 12 | products that are constantly improved. And the vendor is | 13 | often more important than the product. | 14 | Q. When do you expect to have in place the | 15 | Oracle -- the Oracle business product that would include | 16 | the features of PeopleSoft that would make it a more | 17 | graceful transition for PeopleSoft customers? | 18 | A. Should the acquisition go through -- | 19 | Q. Yes? | 20 | A. -- how long approximately would it take us? | 21 | Q. Yes, sir. | 22 | A. Couple years. |
00092 | 1 | Q. In discussions earlier you said something about | 2 | you were hoping -- again, I'm not trying to -- I'm trying | 3 | to lay some foundation here in asking questions. If I've | 4 | got this wrong, feel free to tell me. | 5 | You indicated something along the line of you | 6 | were hoping that there would be a transition of | 7 | PeopleSoft customers to your product over a five-year | 8 | period? | 9 | A. We think -- | 10 | Q. Or did I get it wrong? | 11 | A. Ideally, we said we would support the PeopleSoft | 12 | products for at least 10 years. | 13 | Q. Gotcha. | 14 | A. We would hope that, if we do our job well, | 15 | that -- our job includes two things, one is doing a very | 16 | good job of supporting the PeopleSoft customers as they | 17 | continue to use PeopleSoft product and continue to | 18 | enhance and improve that PeopleSoft prodcut, high quality | 19 | service, highly improvements, which is what we did when | 20 | we bought the Digital RDB data, so we have a track record | 21 | of doing that, of treating customers well. | 22 | So if we can persuade them by providing a high |
00093 | 1 | quality of service that we're a supplier they want to | 2 | stick with, that's a good step one. | 3 | Step two would be to make improvements to our | 4 | products by including all of what I'm calling the | 5 | PeopleSoft features to make that migration to PeopleSoft | 6 | very easy and attractive. They'd have reason to make | 7 | that migration because they would be getting a better | 8 | system, and then providing no economic barriers for | 9 | making that transition by not charging them for going | 10 | from PeopleSoft software to the Oracle software. | 11 | Q. In the context of this type of transition, | 12 | you've indicated that you would do a trade-off with | 13 | PeopleSoft customers on a module-by-module basis, | 14 | whatever they had from PeopleSoft you would swap off for | 15 | an equivalent module from you -- | 16 | A. At no charge. | 17 | Q. -- at no charge. | 18 | From the standpoint of implementation costs, | 19 | actually installing the software and insuring that it | 20 | works in a way consistent with the customers' needs, are | 21 | you in a position where you at Oracle have decided one | 22 | way or another whether or not you will assist PeopleSoft |
00094 | 1 | customers in that regard? | 2 | A. We sometimes assist our own customers in that | 3 | regard, migrating from one version to another. We have | 4 | package deals where sometimes we'll migrate them at no | 5 | fee if they become an outsourcing customer, for example, | 6 | if they outsource with us and run on our data center. | 7 | The overall plan for everybody is to make -- is | 8 | to minimize the cost of that migration. One of the | 9 | reasons -- I'll just cycle back. | 10 | One of the reasons we're making sure we have all | 11 | of the PeopleSoft features and we want to automate | 12 | migration from PeopleSoft 8 to Oracle Version 12, or what | 13 | we'll call the merged product, the Oracle/PeopleSoft | 14 | merged product, we want to automate that migration as | 15 | much as possible to minimize the labor cost. That's the | 16 | only thing that's going to make it really attractive to | 17 | customers because it is expensive to move from one | 18 | product to another if you don't have a high degree of | 19 | automation. | 20 | Q. Let me be sure I understand this. In the | 21 | context of customers, PeopleSoft customers transitioning | 22 | to Oracle, there may be a potential, if they are |
00095 | 1 | interested in becoming an outsource customer of Oracle's, | 2 | to do the transition at no charge from an implementation | 3 | standpoint? | 4 | A. Sure. | 5 | Q. For customers who do not -- are not interested | 6 | in doing the outsourcing, you're going to try to automate | 7 | as much as possible the implementation process to reduce | 8 | the cost to them? | 9 | A. Automate as much as possible. Understand, there | 10 | was a cost of going from PeopleSoft 7 to PeopleSoft 8, | 11 | there was a significant cost from going from PeopleSoft 7 | 12 | to PeopleSoft 8. We would try to make it cheaper to go | 13 | from PeopleSoft 8 to the merged product than it was -- | 14 | than the cost of going from PeopleSoft 7 to PeopleSoft 8. | 15 | So the companies understand that every period of | 16 | time, I'll just pick five years, for major releases, that | 17 | they're going to have to install a new version of the | 18 | software. They don't have to, we said we'd actually | 19 | support it for 10 years. If you stay with PeopleSoft, | 20 | you will not -- I guarantee you PeopleSoft will not | 21 | support PeopleSoft 8 for ten years. There will be a | 22 | PeopleSoft 9. The PeopleSoft customers will have to |
00096 | 1 | upgrade to PeopleSoft 9. | 2 | Upgrading from PeopleSoft 7 to PeopleSoft 8 was | 3 | a very expensive process. Upgrading -- there will be a | 4 | cost associated upgrading from PeopleSoft 8 to PeopleSoft | 5 | 9. We don't think it will be any more expensive and | 6 | we're going to try through automation to make it less | 7 | expensive to go from PeopleSoft 8 to the merged product. | 8 | Q. Do you have any estimate of what it would cost | 9 | in the dollars or man hours to transfer from a PeopleSoft | 10 | product to your product post merger for an individual | 11 | customer? | 12 | A. If we do it right, it won't look like going from | 13 | a PeopleSoft product to an Oracle product, it will look | 14 | like from going to PeopleSoft 8 to PeopleSoft 9. | | | | | | | | | | | | | | | | |
00098 | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | 22 | Q. Will the enhanced Oracle product that you're |
00099 | 1 | hoping the customers will migrate to operate on anything | 2 | other than Oracle's data base? | 3 | A. I don't know. | 4 | Q. That decision hasn't been made? | 5 | A. That decision hasn't been made. | 6 | The answer is it's likely to only operate on an | 7 | Oracle data base. | 8 | Q. So for a customer who wants to migrate post | 9 | merger from PeopleSoft to Oracle who does not have Oracle | 10 | data base, what will that entail? | 11 | A. They would have to learn -- they would have to | 12 | have people trained in how to operate an Oracle data | 13 | base. | 14 | Q. Would you do anything with them from the | 15 | standpoint of trying to offset the cost of doing the | 16 | transfer? | 17 | A. There would be no -- we would provide the Oracle | 18 | data base for the merged product free of charge so there | 19 | would be no charge for doing that. Again, as I say, most | 20 | customers run the Oracle data base so -- | 21 | Q. Are there implementation costs associated from | 22 | transferring from one data base to the Oracle data base? |
00100 | 1 | A. I don't think so. I think there are training -- | 2 | you said implementation costs. | 3 | Q. Yes. | 4 | A. There could be some training costs and training | 5 | some DBA's. You would probably go out and hire people | 6 | experienced running Oracle. There's a large population | 7 | of people experienced in running Oracle. | 8 | Q. DBA's are what? | 9 | A. I'm sorry, data base administrators, the people | 10 | who operate the data base on a daily basis. | 11 | Q. So would there be plans post merger to issue or | 12 | come out with a PeopleSoft 9 product? | 13 | A. No -- yes, the PeopleSoft 9 is the merged | 14 | product, so there would be one team of people, we would | 15 | merge the PeopleSoft engineers with the Oracle engineers | 16 | and they would produce a merged product. You could call | 17 | that PeopleSoft 9 or Oracle 12, it's the same product. | 18 | It would have the union, it would have all the PeopleSoft | 19 | features and all the Oracle features. | 20 | Q. Are there plans to come out with a PeopleSoft 9 | 21 | product that runs off of PeopleSoft code post merger? | 22 | A. No. |
00101 | 1 | Q. Now, in the context of some of the discussions | 2 | that have taken place regarding what would happen with | 3 | customers post merger, there have been some indications | 4 | that you folks would keep engineers working on the | 5 | PeopleSoft product, as you said, support it for eight, | 6 | for ten years. | 7 | A. Ten years | 8 | Q. In the context of that, what type of -- have | 9 | decisions been made about the number of PeopleSoft | 10 | engineers that would be dedicated to that project? | 11 | A. No, it really depends on what features we're | 12 | putting into the product. I mean, everything from the | 13 | things -- there are statutory requirements to put in, the | 14 | tax tables, to make sure that we keep the payroll | 15 | withholding taxes are accurate for the next ten years, to | 16 | more exotic features like wireless capability, which we | 17 | would plan as new technologies emerge and new operating | 18 | systems emerge. We would plan to keep the PeopleSoft | 19 | products current with those technologies. | 20 | Again, it's really in our interest to keep these | 21 | customers very, very happy. I don't think -- I don't | 22 | think we'll get them to move to Oracle products through |
00103 | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | 18 | Now, I don't know that I saw it in Exhibit 6 but | 19 | I've seen a reference from -- may have been quoted from | 20 | you or someone else, saying that post merger, while you | 21 | will not be actively marketing the PeopleSoft product to | 22 | new customers, if somebody called up on the phone and |
00104 | 1 | wanted to buy it, you're not going to turn away money. | 2 | A. Absolutely not. | 3 | Q. And exactly from that perspective, would it have | 4 | to be that type of circumstance, where somebody | 5 | approached you and said, "I want the PeopleSoft product," | 6 | that you would sell it to them? | 7 | A. No, I said earlier that if you're an existing | 8 | PeopleSoft customer. | 9 | Q. I'm just talking about new customers now. | 10 | A. A brand new customer? | 11 | Q. Yeah. | 12 | A. Yeah, you'd you'd have to express an interest in | 13 | a PeopleSoft product to one of our salespeople. | 14 | Q. You also indicated, going to existing PeopleSoft | 15 | customers, that may -- wanted to buy additional modules | 16 | that they had not previously purchased from PeopleSoft, | 17 | that would be possible? | 18 | A. Of course. We would actively be trying to sell | 19 | those to those customers. | 20 | Q. Actively, who would be doing that? | 21 | A. Probably a specialized telesales organization | 22 | would be calling existing PeopleSoft customers and ask |
00105 | 1 | them if they needed more seats for an existing module, | 2 | more users for an existing module, or if they wanted to | 3 | use main modules. | 4 | Q. In the context of an existing or previously | 5 | existing PeopleSoft customer who is buying additional | 6 | modules, what would the policy be about how that purchase | 7 | would be priced? | 8 | A. I don't think there would be any difference in | 9 | policy versus selling existing Oracle customers new | 10 | modules. So I think the pricing -- we try to have a | 11 | pricing equivalency. | 12 | Q. "Pricing equivalency" meaning what in that | 13 | context? | 14 | A. If additional -- again, if an H.R., human | 15 | resources, seat cost -- I'm just picking a number out of | 16 | the sky -- $2,000 for Oracle, we try to have a similar | 17 | price for the PeopleSoft component and discounting policy | 18 | for both would be the same. | 19 | Q. Would you plan on discounting additional | 20 | PeopleSoft modules to existing customers, discount them | 21 | in ways that would address any competition in that | 22 | account? |
00106 | 1 | A. Oh, of course. | 2 | Q. How would you go about that? | 3 | A. Same exact process as if Oracle is an encumbant | 4 | application supplier and Microsoft was coming in and | 5 | trying to displace us. | 6 | Q. Well, now, if you have a customer who has a | 7 | PeopleSoft H.R. system or applications and they are going | 8 | into the market -- this is, again, post merger -- for | 9 | financials management software, how would that play out | 10 | in the context of your company post merger? | 11 | A. I think at that point there's a PeopleSoft | 12 | product installed there, assuming there's not an Oracle | 13 | product installed at that customer, so I think we would | 14 | give the customer the choice of buying either Oracle | 15 | financials or PeopleSoft financials. | 16 | Q. At the same price? | 17 | A. Yeah, exactly. | | | | | | | 21 | You testified earlier, I believe something to | 22 | the fact -- in reference to PeopleSoft having a very |
00107 | 1 | sophisticated H.R. product. | 2 | A. Right. | 3 | Q. I think you said you felt that your folks, your | 4 | products, were ahead of them in all other areas with that | 5 | possible exception? | 6 | A. I said virtually all areas, all areas that I | 7 | knew about. | 8 | Q. What did you mean by that? | 9 | A. It means our manufacturing product, we think our | 10 | financial product is better than theirs and it has more | 11 | features. Doesn't mean they don't have some features | 12 | that we don't have, but we probably have more -- we have | 13 | more features than they do so we're a more feature-rich | 14 | product than they are, certainly in manufacturing and | 15 | supply chain and most other areas that I know of, save of | 16 | human resources. | 17 | Q. Would that be true for financial management, as | 18 | well? | 19 | A. Absolutely. | 20 | Q. How did you get to the point where you are in a | 21 | position where you have a more feature-rich product, with | 22 | the possible exception -- in all areas with the possible |
00108 | 1 | exception of H.R.? | 2 | A. We started on financials before they did so | 3 | we've been at it longer. We're larger than they are so | 4 | we invest more in it, and I think we've been more | 5 | innovative than they've been. We got to the Internet | 6 | first. | 7 | Q. From a standpoint of their H.R. product, how | 8 | does that compare to your H.R. product? Is it a question | 9 | of being more feature rich or something else? | 10 | A. They worked on H.R. before we did. That was -- | 11 | that was their first product. That was their only | 12 | product for sometime. They invested more heavily in H.R. | 13 | and they started before us and they invested more heavily | 14 | in it. | 15 | Q. Now, has the gap between you and PeopleSoft and | 16 | H.R. remained constant over time from the standpoint of | 17 | feature richness? | 18 | A. No, I think we've caught up in most areas. | 19 | Q. What do you mean by that, "caught up in most | 20 | areas"? | 21 | A. I mean the features -- in fundamental H.R. I | 22 | would say we're approximately equivalent, my judgment is |
00109 | 1 | we're approximately equivalent, that they're really not | 2 | ahead of us at all. | 3 | Q. What period of time did it take you to get to | 4 | the point where you believe you are approximately | 5 | equivalent to PeopleSoft in H.R.? | 6 | A. Interesting question. Once we focused on it, | 7 | more than one, less than two years. | 8 | Q. How did you go about catching up with them? | 9 | A. Spent money, hired engineers and had them put in | 10 | features. | 11 | Q. Why did you do that in the context of catching | 12 | up with PeopleSoft in H.R.? | 13 | A. It's a big -- H.R. is a very, very large market. | 14 | Virtually every company has to deal with personnel and | 15 | payroll issues and it was a big business opportunity and | 16 | we wanted to have a very competitive product. | 17 | Q. Did the feature richness of their product before | 18 | you got to the point where you believe that you were | 19 | functioning equivalent with them, give them an advantage | 20 | of trying to sell that product to customers? | 21 | A. Sure. | 22 | Q. In what context? How did it give them an |
00110 | 1 | advantage? | 2 | A. Well, if you have more features -- if, for | 3 | example, you needed -- I'll go back to the thing we still | 4 | don't have. | 5 | If you need a pension system and Oracle doesn't | 6 | have it and PeopleSoft has it, you would buy PeopleSoft. | 7 | It's just a matter if that's something you need. There | 8 | are some features people don't need. Most companies | 9 | these days don't have pension systems, so for the vast | 10 | majority pension is not an issue. | 11 | Q. Can you give me some examples of features that | 12 | you've added over time to catch up to PeopleSoft in the | 13 | H.R. area? | 14 | A. Displaying job openings on the Internet. | 15 | Q. Anything else you can think of? | 16 | A. I can go back and check, give you a fairly long | 17 | list. But I'm really not sure about the specific | 18 | catalogue of features. | 19 | Q. Now, is it your perception that over time | 20 | PeopleSoft has made any efforts to catch up with you in | 21 | the area of financial management? | 22 | A. I think all vendors look at, you know, look at |
00111 | 1 | what the other companies are offering, and where there | 2 | are deficiencies they try to catch up. You try to cover | 3 | up deficiencies, close gaps, as we say, and gain | 4 | competitive advantage. | 5 | You try to innovate in certain areas to create | 6 | features no one has so you're the first company with this | 7 | new feature and you try to close competitive gaps. | 8 | Q. Was the feature richness of your product, your | 9 | financial management product, did that enable you to take | 10 | business away from PeopleSoft because they did not match | 11 | up with you functionaly? | 12 | A. It's one of the factors I think. Vendor | 13 | credibility, again, is at least as big a factor. | 14 | Ability -- these decisions are made over long term so the | 15 | current state of our product is important, but our | 16 | ability to keep investing, the fact we're going to be | 17 | around as a vendor, we have had the financial ability to | 18 | keep investing, respond to technology changes, to add | 19 | features, I would say is at least as important as the | 20 | current, you know, the snapshot -- what's the state of | 21 | your product now? What's the state of their product now? | 22 | I don't think anyone looks at it that way. |
00112 | 1 | Q. Let me ask this -- | 2 | A. That's extreme. Maybe some people do. I think | 3 | the vast majority of people look at a long-term, five- to | 4 | ten-year relationship with a supplier, how is that | 5 | product going to evolve and not just meet my needs today | 6 | but meet my needs two years from now, four years from now | 7 | or 10 years from now | 8 | Q. In the context of your financial management | 9 | package, do you think PeopleSoft has caught up with you | 10 | today from a functional standpoint? | 11 | A. I think they certainly -- they've added a bunch | 12 | of features. I think there's a bunch -- I think we | 13 | handle global companies a little bit better than they do, | 14 | something called Global Single Instance. There's still | 15 | things we do -- general ledger consolidations I think we | 16 | do better than anybody. So there are some things I think | 17 | we do better than PeopleSoft or any other supplier. | | | | | | | | | | |
00114 | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | 21 | misstating what you said. You used the term "leapfrog" | 22 | in the context of looking at competitors and deciding |
00115 | 1 | whether to discount or not, i.e., judging competitive | 2 | situation. What did you mean by that term? | 3 | A. Leapfrog? | 4 | Q. Yes. | 5 | A. Where they had a better product than you did | 6 | last year and now you have a better product than they do | 7 | so you went from being technically disadvantaged to | 8 | technically advantaged, you leap-frogged over their | 9 | technology. | 10 | Q. Have there been circumstances in the context of | 11 | your sales of ERP application software where you feel | 12 | that you have leap-frogged your competitors? | 13 | A. Yes. | 14 | Q. Could you give me, tell me what circumstances | 15 | they were? | 16 | A. We were the first company to go to the Internet. | 17 | We decided -- we went partially to the Internet as an | 18 | optional feature as released 10.7 of our applications, | 19 | and released 11 hours in Internet only applications. So | 20 | everyone who had that would be upgrading from client | 21 | server in terminal systems -- we had three versions, we | 22 | had a terminal system in the old days and then we had a |
00116 | 1 | client server system and then we moved to an Internet | 2 | system. | 3 | And we were considered slightly mad for | 4 | introducing the Internet system when we did. There was a | 5 | lot of negative press, there was a lot of conflict inside | 6 | of Oracle whether we should introduce an Internet-only | 7 | system, but we did, and virtually everyone followed. | | | | | | | | | | | | | | | | | | | | | | | | | | | | | 22 | Q. Have there been any circumstances where you |
00117 | 1 | think in the ERP application software arena where you've | 2 | been leap-frogged by any of your competitors? | 3 | A. Yeah. I think when SAP came out with their ERP | 4 | suite, a group of applications that worked together as a | 5 | unit, they had a main frame system called R-2 and then | 6 | they developed a new system called R-3, which was | 7 | designed to run on Unix and run on a relational data base | 8 | and they had all of the applications work together, and | 9 | so as they moved from R-2 to R-3. Now I think they then | 10 | leap-frogged our Unix open system relational | 11 | applications. | 12 | Q. Were you able to catch up to them based on that | 13 | leapfrog? | 14 | A. Well, the problem with them was that they -- | 15 | because they're a European company they -- they've been | 16 | in business much longer than we were. They had been in | 17 | the applications business much longer than we were and | 18 | now they had the same Unix technology that we did and the | 19 | same open system technology, same relational data base | 20 | that we did. But they had a lot more experience in | 21 | building big multi-national systems. | 22 | So they were very good at building systems that |
00118 | 1 | ran in Germany and ran in France and ran in Japan and ran | 2 | in Brazil, adhered to all the local laws and all of those | 3 | things, and it took us awhile to catch up with all of the | 4 | multi-national features. | 5 | Q. Do you recall when you were able to catch up | 6 | with SAP from the standpoint they had multi-national | 7 | features? | 8 | A. It took us awhile, it took us a few years. | | | | | | | | | | | | | | | | | | | | | | | | | | | | |
00137 | | | | | | | | | | | | | | | | | | | | | | | | | | | | | 15 | Q. If you were -- again, I'm talking ranges now, I | 16 | don't expect a precise number on this. If you were | 17 | comparing for a particular customer the cost to them over | 18 | the life of the product of an integrated ERP suite, such | 19 | as you or PeopleSoft or SAP sell, versus a best of breed | 20 | approach, what kind of cost differential are we talking | 21 | about? | 22 | MR. RILL: I'm going to object to the nature of |
00138 | 1 | the question, the character of the question. He didn't | 2 | say they were equivalent, SAP, PeopleSoft and Oracle. | 3 | MR. SCOTT: Your objection's noted and you can | 4 | take that into account in your answer. | 5 | A. Well, we think the suite might -- the best of | 6 | breed approach, I think is five times more expensive and | 7 | that's not the worst part. The worst part is because the | 8 | best of breed approach fragments all your data into | 9 | separate data bases and it's very hard to get good | 10 | information out. | 11 | If you look at Microsoft's Project Green, it is | 12 | a complete and integrated suite, which is absolutely -- | 13 | unfortunately, they got it right. The people they | 14 | acquired at Great Plains are very smart. They've been in | 15 | business a long time and they are going to be a | 16 | complete -- they're very much like the Oracle E-business | 17 | suite. | 18 | Microsoft does a fabulous job of looking at | 19 | what's going on in the marketplace, getting high quality, | 20 | experienced people, and then copying -- closing gaps at a | 21 | very, very rapid rate. One of our biggest concerns now | 22 | is we have Microsoft coming into this market with a |
00139 | 1 | complete and integrated E-business suite, which if you | 2 | look at Microsoft's pricing history, you know, they're | 3 | going to price very, very aggressively. | 4 | If you look at what are Microsoft's limits for | 5 | competition, can they afford to price very aggressively? | 6 | Yes, they can. Can they afford to invest very heavily? | 7 | Yes, they can. Can they close gaps at a very, very rapid | 8 | rate, absolutely. | 9 | MR. SCOTT: Q. When you are talking about the | 10 | best of breed, when you say they've got individual data, | 11 | the data is in individual data bases -- | 12 | A. Separate data bases. So if you had all these | 13 | things, you'd have an H.R. data base that was really part | 14 | of the PeopleSoft application, you'd have a Siebel data | 15 | base that was part of your call center, you'd have a | 16 | Salesforce.com data base that was part of your field | 17 | sales -- where your Sales field data was, you'd have an | 18 | accounting data base maybe within SAP, you'd have a | 19 | supply chain data base in i2. | 20 | These are literally separate data bases. Your | 21 | information about your business would be fragmented into | 22 | many different data bases. |
00140 | 1 | Q. Would it be possible for you to access the data | 2 | across the best of breed applications? | 3 | A. Staggering, yes, but staggeringly so difficult, | 4 | there's no good way to do it. | 5 | Q. Is it -- the best of breed type of suppliers, I | 6 | notice you mentioned Siebel? | 7 | A. Yes | 8 | Q. Would they be an example of one? | 9 | A. Well, they're so -- they're interesting because | 10 | they have a CRM suite. | 11 | I'll tell you what I believe, I believe the | 12 | long-term winners provide a complete E-business suite. | 13 | That's -- obviously, that's what we've done. That's how | 14 | we better our business. | 15 | We look at our current No. 1 competitor and what | 16 | are they doing? E-business suite. We look at our future | 17 | No. 1 competitor; what are they doing? E-business suite. | 18 | So we think that even Siebel, which does just | 19 | front CRM, front office, call centers, marketing, field | 20 | sales, those kinds of things, even they're going to have | 21 | a hard time in the long run. | 22 | I'll give you -- and they're terribly vulnerable |
00141 | 1 | both on the innovation side, from an innovative supplier | 2 | like Salesforce.com, and a suite supplier like Microsoft. | 3 | So a combination of those two, a company that competes | 4 | via innovation, Salesforce.com, a company that competes | 5 | using economics, the ability to invest huge amounts of | 6 | dollars and price very, very aggressively -- Microsoft's | 7 | favorite price being zero. They're the only ones whose | 8 | normal case is often zero There's no one else like | 9 | that, puts a company like Siebel at a serious | 10 | disadvantage. | 11 | Q. Let me back up a minute. A couple things about | 12 | what you said about Siebel. | 13 | You said Siebel has a CRM suite? | 14 | A. A CRM suite, so they have all of the front | 15 | office pieces. Front office, just like the back office, | 16 | the ERP suite included manufacturing, accounting, H.R., | 17 | payroll, several components in the back office. | 18 | The CRM suite would be marketing, sales and | 19 | service and call centers. | 20 | Q. Despite the fact that they may call this a CRM | 21 | suite, do you consider that product to be a best of breed | 22 | product? |
00142 | 1 | A. I do consider it to be a best of breed product. | 2 | Q. And why is that? | 3 | A. You would have to have at least one other -- | 4 | again, it's on the borderline. You'd have to have -- | 5 | you'd have to integrate it, that front office, the Siebel | 6 | front office products with somebody's accounting system | 7 | and someone's manufacturing system, someone's H.R. | 8 | system. Siebel doesn't do that. And that would have | 9 | -- and that system integration is going to be costly and | 10 | those costs over time are going to disadvantage Siebel. | 11 | Q. Now, has -- when you say that you believe that | 12 | the suite, the people who are selling the suite approach | 13 | as opposed to the individual best of breed approach are | 14 | going to be the eventual winners, over what period of | 15 | time do you think that's going to happen? | 16 | A. I think it's happening already. | 17 | Q. What makes you think that? | 18 | A. SAP is gaining market share already and | 19 | they've -- depending on how you slice the market up, if | 20 | you look at the oil and gas industry, which is important | 21 | to Texas, SAP has a hundred percent of it, clearly a | 22 | hundred percent market share. |
00143 | 1 | So as you look at industries -- and that's the | 2 | way the application business works, it's divided by | 3 | industry. So if you look at industries, you know, small | 4 | to large, everyone in oil and gas uses SAP. That's the | 5 | market for the oil and gas industry. | 6 | So they've been tremendously successful and | 7 | they're going to be a very formidable competitor. And | 8 | they invented the suite business with ERP and now they're | 9 | finishing the suite business as they've made entries into | 10 | call center, sales, marketing and service. So they are a | 11 | complete E-business suite company. | 12 | Q. Now, you indicated a moment ago -- strike that. | 13 | You think that the E-business suite companies -- | 14 | I'm sorry -- are already taking share away from the best | 15 | of breed approach? | 16 | A. Yes. | 17 | Q. Do you think that the best of breed companies | 18 | have a long life who are using that approach? | 19 | A. I think a company like Salesforce.com, which has | 20 | been very innovative, can -- could have a second | 21 | generation best of breed company, which is very | 22 | interesting because --they're a very interesting company, |
00144 | 1 | worth looking at closely, because they're a tiny company | 2 | that came in and created an unbelievable price pressure | 3 | on Siebel. They priced their product at $195 a month, | 4 | one-tenth of what Siebel costs and for Siebel to offer a | 5 | comparable product -- Siebel combined with IBM, quite a | 6 | tandem, to compete with Salesforce.com to have a | 7 | competitive product for $70 a month. Quite amazing, and | 8 | what they're selling isn't exactly software, it's a | 9 | service to automatic -- a service on the Internet to | 10 | automate your sales force. So, in fact, it's better. It | 11 | has all the software characteristics but you don't have | 12 | to buy the computer or the network, you just use it on | 13 | the Internet. | 14 | So it's really, really low cost. It's a very | 15 | low implementation cost, very low per user cost. So | 16 | they've been tremendously innovative, however, they're | 17 | still best of breed. But they're kind of a second | 18 | generation best of breed. | 19 | You will see a second generation E-business | 20 | suite coming out, which is a service that integrates all | 21 | of the components, and you'll see that from Microsoft and | 22 | you'll see that from us and you'll see that from SAP. |
00145 | 1 | And we think, again, our No. 1 competitor right now is | 2 | cleary SAP and our No. 1 competitor 24 months from now is | 3 | clearly Microsoft. | 4 | That's our belief and those two major | 5 | competitors are both very large, have the ability to | 6 | invest very, very heavily, you know, and price | 7 | aggressively. But the key thing here is they're both | 8 | complete E-business suite suppliers. That's their | 9 | strategy. | 10 | Q. You believe that's the way the market's going? | 11 | A. I'm convinced. By the way, can I throw in one | 12 | more reason why I'm convinced? | 13 | Q. Absolutely. | 14 | A. The antitrust division, remember when there was | 15 | a P.C. software industry? There isn't one now. There's | 16 | Microsoft, and there used to be Ash & Tate with a data | 17 | base and there used to be Word Perfect with a word | 18 | processor, there was Lotus with a spread sheet. There | 19 | was Harvard with Graphics. | 20 | They were all replaced and completely wiped out | 21 | by an integrated suite called Microsoft Office. The | 22 | integrated suite always wins, so you don't have to look |
00146 | 1 | forward, you can look back. It's always the way. | 2 | Q. What other -- we've mentioned the Salesforce.com | 3 | and Siebel as best of breed suppliers out there. | 4 | A. Yes. | 5 | Q. Who else is there? | 6 | A. I mentioned i2, Manugistics, Commerce One, | 7 | Ariba. | 8 | Ariba was interesting to note because at the | 9 | height of the bubble, Ariba's market valuation, they're a | 10 | best of breed procurement, purchasing. All they do is | 11 | automate a little part of purchasing, but they had a | 12 | higher market value than Dimler-Chrysler at the height of | 13 | the bubble. | 14 | So you might look at what this best of breed is | 15 | worth now, Commerce One -- if you just look at what's | 16 | happened to best of breed over the last couple years, | 17 | you'll see they're in the process of vanishing. | 18 | Q. Now, based on some of your testimony, you | 19 | mentioned Microsoft more than a couple times in the | 20 | course of the conversation, I take it you are convinced | 21 | they're going to enter and start the market that you're | 22 | in and start competing with you, the sales of ERP |
00147 | 1 | software? | 2 | A. I take them at their word. I take them on -- | 3 | the amount of money they're currently investing is | 4 | breathtaking. It's a little bit -- when someone -- like | 5 | when a country starts mobilizing their army, you get | 6 | nervous when people are putting all those people on your | 7 | borders, you pay attention. | 8 | Microsoft has got very -- has made two major | 9 | acquisitions in this area, Great Plains and Navision. | 10 | They've got a huge development organization and I know | 11 | some of the people who are running it who are very | 12 | talented. | 13 | They've adopted the E-business suite strategy, | 14 | so I think they're building the right products. They | 15 | have a lot of experience. They have two experienced | 16 | development teams they've acquired and they said they | 17 | plan to spend more money on R&D than Oracle, SAP, | 18 | PeopleSoft, Lawson, Cerner, you name it, on down the line | 19 | combined. | 20 | So, remember, I've been around here a long time. | 21 | I saw them enter the data base market and become very | 22 | competitive. I saw them start from nowhere, have zero |
00148 | 1 | market share in a browser market, to move to a hundred | 2 | percent market share. I saw them start with zero -- not | 3 | zero, they had the Mac. They had word processors on the | 4 | McIntosh. | 5 | They had five percent market share or ten | 6 | percent market share. I've seen them go from five or ten | 7 | percent market share in any number of areas to | 8 | approaching, not a hundred percent market share, 85, 95 | 9 | percent market share over and over again. | 10 | Q. Is it your belief that without this transaction, | 11 | i.e., without your company being allowed to acquire | 12 | PeopleSoft, that you will be unable to compete with | 13 | Microsoft, assuming they do enter the ERP space? | 14 | A. Oh, absolutely. | 15 | Q. Why is that? | 16 | A. Because scale is hugely important in this | 17 | business. There are two things you compete on, one is | 18 | innovation -- that's very important -- and the other is | 19 | scale. | 20 | And Microsoft -- your ability, for example, one | 21 | of the things we have to do is be able to price against | 22 | Microsoft. So Microsoft shows up. They're always the |
00149 | 1 | price leader; right? Everything they do, aren't they the | 2 | price leader? I'm not allowed to ask you questions, | 3 | sorry. That's rhetorical. So Microsoft's going to price | 4 | extremely aggressively as they come out. | 5 | What is our ability to meet their pricing? | 6 | What's it based on? It's based on the size of our | 7 | business. We have -- the interesting thing about the | 8 | software business is that you have this huge fixed cost, | 9 | your R&D development, for the first version of your | 10 | product. Then there's no incremental cost, there's no | 11 | unit cost of selling the products. So somehow you have | 12 | to sell enough to cover your R&D costs or you can't -- as | 13 | prices come down, you better get bigger. | 14 | In other words, your ability -- Microsoft's | 15 | ability to sell at a low price is because they sell a lot | 16 | of software. That's exactly what enables them to sell at | 17 | a low price. Scale is what allows you to price very, | 18 | very aggressively, scale or innovation, one or the other. | 19 | And we have to have the scale, you know, at | 20 | least better scale than we currently have to compete | 21 | against Microsoft as they come in. | 22 | One of the things that's particularly scary is |
00150 | 1 | we saw -- and I know this is interesting because I think | 2 | it's an important part of the case -- I know people say, | 3 | well, we don't think Microsoft can enter what some people | 4 | are calling the high-end of the market very early. We'll | 5 | see competition from Microsoft at the low end of the | 6 | market early on, but it will take them a good long time | 7 | to get to what people are calling the high end of the | 8 | market. | 9 | And the lie of that, of that notion, is clearly | 10 | demonstrated by Salesforce.com. As they entered the | 11 | market, and a lot of people characterized them -- in | 12 | fact, Craig Conway, whose name's come up here before -- | 13 | characterized Salesforce.com as a small company that will | 14 | forever be selling software to other small companies, a | 15 | small company that will stay small and always be selling | 16 | software to other small companies. | 17 | Well, he couldn't have been wronger. If you | 18 | look at Salesforce.com customer lists, they're selling to | 19 | some of the largest companies in the world. They came in | 20 | and immediately started selling to very, very -- not just | 21 | mid-size, not just small companies and mid-size | 22 | companies, but very, very large companies. |
00151 | 1 | So what you must understand is we build one | 2 | product and that one product is sold up and down the | 3 | line. And the product that Oracle sells to General | 4 | Motors is the identical product that we sell to a small | 5 | ABC toy company. There's no notion of building a | 6 | separate product for the high end. There's no notion for | 7 | building a separate product for the low end, at least we | 8 | don't have it. | 9 | SAP is the same, so -- PeopleSoft is the same. | 10 | Microsoft is building, you know, one suite of products. | 11 | Salesforce.com is the same. So they enter this market | 12 | pricing very aggressively, improving their product very | 13 | rapidly. We think they're going to get a substantial | 14 | share of the market and unless we get to scale, we're | 15 | going to have a very difficult time competing. | | | | | | | | | | | | | | |
00152 | 1 | MR. SCOTT: Q. All right, sir, you indicated -- | 2 | first of all, we're back from the break. You're still | 3 | under oath. If you need to take a break, let us know. | 4 | You indicated off the record there was something | 5 | you wanted to clarify. | 6 | A. Yeah. You asked me am I saying that if this | 7 | deal does not go through, the acquisition of PeopleSoft | 8 | doesn't go through, does that mean we won't be able to | 9 | compete. And I think what I'd like to say is -- I | 10 | quickly said "yes," and what I would like to say after a | 11 | little more consideration, it will make it harder, it | 12 | will make it harder. | 13 | I'm not ready to just say, "Boy, that's it, it's | 14 | over. We can't compete." | 15 | Q. So the record's clear, I think the question I | 16 | asked is, are you saying that if you don't get to do this | 17 | transaction and buy PeopleSoft, would you be unable to | 18 | compete with Microsoft if they come into the area where | 19 | they're selling ERP suites and other software comparable | 20 | to Oracle? | 21 | And your response is? | 22 | A. My response is, after some thought, it will make |
00153 | 1 | it a lot harder. | 2 | Q. In the context of that answer, what do you mean | 3 | by "a lot harder"? | 4 | A. The additional sale allows us to invest more in | 5 | R&D. It allows us to price more aggressively. | 6 | I think if you look, we have a very large fixed | 7 | R&D cost and our ability to discount is somewhat | 8 | mitigated by having to cover and pay back that R&D cost. | 9 | And Microsoft doesn't have -- Microsoft's profits are so | 10 | enormous, that they can give their software away for a | 11 | very, very long time without having to cover the R&D | 12 | cost. We don't have a similar advantage. | | | | | | | | | | | | | | | | | | | | |
00159 | | | | | | | | | | | | | | | | | | | | | 11 | Q. Let's -- let me ask you if you would turn in the | 12 | document to page 54. | 13 | So we're on page 54 of Exhibit 7. | 14 | A. Okay. | 15 | Q. This appears to be a transcript of a financial | 16 | analyst day and there's a reference at the bottom of the | 17 | page where there's a statement, "Larry" and then some | 18 | narrative behind that. | 19 | Do you see that? | 20 | A. Yes. | 21 | Q. Let's flip over a little bit earlier in the | 22 | document to figure out what analyst day they were talking |
00160 | 1 | about, just to give you a little bit of context here. | 2 | All right, sir, if you would just look at page | 3 | 28 of the exhibit, it appears to be the start of the | 4 | transcript on analyst day. It has "Oracle Financial | 5 | Analyst Day, Safra Catz and Chuck Phillips, Q & A." | 6 | Do you see that? | 7 | A. Uh-huh. | 8 | Q. Let's flip back into the document itself. And | 9 | we're back on page -- go back to page 54. | 10 | A. Okay. | | | | | | | | | | | | | | | | | | | | | | | | |
00161 | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | 17 | Q. Now, there's a statement there where it said -- | 18 | attributes you having said at some point that a lot of | 19 | smaller companies are act [sic] more features than actual | 20 | companies or products. | 21 | Do you see that? | 22 | A. Right. It goes right into what I was saying |
00162 | 1 | before, before we came to this document. | 2 | Take a company like Ariba and what they had was | 3 | the ability to enter an Internet purchase request -- | 4 | enter a purchase request on the Internet and they built a | 5 | company out of that one little piece of automation, where | 6 | what people want to buy are what I believe is going to be | 7 | the winning strategy in applications are these complete | 8 | E-business suites. | 9 | It automates your entire back office, it | 10 | automates your entire front office. You're not going to | 11 | want to buy just one feature, the ability to enter | 12 | purchase requests on the Internet. | 13 | Now, if you're an innovator like Ariba was, I | 14 | mean, they were the first company to do that, to allow | 15 | you to enter your purchases on the Internet, interesting | 16 | first -- what's called a first-mover advantage; they were | 17 | the innovator. But people don't want to buy nifty new | 18 | features, they want to buy a complete working system, and | 19 | companies that are built around a small number of | 20 | features have no future. | 21 | And I've referred to those -- those aren't | 22 | companies, they're just features. They're not even |
00163 | 1 | one-product companies, they're one-feature companies, and | 2 | they're going to lose out to the suite companies and, in | 3 | fact, they are. | 4 | Having said that -- I'm not trying to make | 5 | everyone's life miserable here -- there's an example of | 6 | the second generation best of breed company like | 7 | Salesforce.com, which is a best of breed company but has | 8 | done such a good job on price and such a good job on the | 9 | technology, that even though -- they are, they're very | 10 | attractive and doing quite well. | 11 | Q. Now, in the context of -- let me ask you if you | 12 | would rum to page 57 in the document. About halfway | 13 | down, there's a -- fourth paragraph, third full | 14 | paragraph, starts, "And that's a symptom of a very | 15 | serious problem." | 16 | Do you see that? | 17 | A. Right. | 18 | Q. Goes on to state -- again, you can look, but | 19 | these are statements attributed to you -- "That's a | 20 | symptom of a very serious problem. And suites evidently | 21 | won. They will in our best of breed products and they'll | 22 | one feature companies, no one product companies. You've |
00164 | 1 | got PeopleSoft, J. D. Edwards, neither one of them are | 2 | like that. They actually have ERP systems and | 3 | PeopleSoft's funny, they're a little bit of a hybrid | 4 | because they are the best of breed H.R. supplier, as well | 5 | as being the being the number three ERP company." | 6 | Do you see that? | 7 | A. Yes. | 8 | Q. Who would you attribute being No. 1 and No. 2 | 9 | ERP companies? | 10 | A. SAP was No. 1 and Oracle was No. 2. | 11 | Q. By "ERP," we're talking again here the | 12 | integrated suite, the back office operations? | 13 | A. Existing back office automation. | 14 | Q. Now, is that statement -- again, read whatever | 15 | you need to put it in context. | 16 | Is that a statement, PeopleSoft -- SAP is | 17 | No. 1, you're No. 2, No. 3, is that worldwide or in some | 18 | other smaller geographic area? | 19 | A. Worldwide. | 20 | Q. In the United States how would you rank? | 21 | A. In the United States where would Oracle rank? | 22 | Q. Yes, sir. |
00165 | 1 | A. No. 2 or No. 3. | 2 | Q. Now, when you use the terms -- again, read | 3 | whatever you need to put it in context. | 4 | When you talk about SAP being the No. 1 ERP | 5 | company, Oracle No. 2, and PeopleSoft No. 3 in the | 6 | context of this statement, measured by what? | 7 | A. By revenue. | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | |
00170 | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | 22 | Q. Now, in talking earlier today about when you are |
00171 | 1 | looking at a discount request and you'd try to determine | 2 | what companies are realistic threats before you let the | 3 | salesman give money away; right? | 4 | A. Right. | 5 | Q. Of the other ERP vendors in the United States, | 6 | which would you consider a realistic threat that you | 7 | would have to take seriously in the context of a discount | 8 | request? | 9 | A. We talked about -- Lawsons is probably the best | 10 | example. In certain industries -- again, this thing | 11 | tends to be industry-oriented, not -- I know the | 12 | government characterizes big company, small company | 13 | oriented. I don't think that's the way it really works, | 14 | I think it's industry-oriented, as I understand the | 15 | market. | 16 | Lawson would be very, very competitive in a | 17 | hospital, if you're trying to automate a hospital. | 18 | They've got a lot of good references in hospitals, | 19 | from very large to very small. Very tough competitor in | 20 | a hospital, stronger than we are. They're probably No. | 21 | 1, very strong in state and local government. So | 22 | typically as you look around --just like SAP, if we're |
00172 | 1 | competing with SAP in oil and gas, it's almost pointless, | 2 | you know, why bother. | 3 | Q. Why is that? Why would it -- why does SAP have | 4 | such an advantage over you in oil and gas? | 5 | A. Well, once you get critical mass, once -- this | 6 | is why our industry tends to cluster, SAP -- it's back to | 7 | scale. | 8 | Once you have a certain number of oil and gas | 9 | customers, you can afford to invest in interesting things | 10 | for oil and gas, even if it's just sales and marketing, | 11 | just special brochures and specially-trained salespeople, | 12 | people who speak the language, a special sales force. | 13 | You have a special sales force that just sells to oil and | 14 | gas and they can afford to create such special people | 15 | with specialized knowledge to sell to that market, where | 16 | we cannot afford that if we have two oil and gas | 17 | companies. | 18 | So once you get to critical mass, industry by | 19 | industry, you get -- you get companies that are very hard | 20 | to displace and the way this industry really petitions | 21 | itself up is not high end, low end, not big and small at | 22 | all, but it's by industry if you look at companies who |
00173 | 1 | are stronger and weaker inside this industry. | 2 | Q. Let's follow up on that. | 3 | You said that the market tends to act from | 4 | the -- down industry lines? | 5 | A. Yes, for applications. | 6 | Q. Application software. What did you mean? | 7 | A. Well, banks -- look at the entire sales process. | 8 | If you're an oil and gas company, you're going to ask for | 9 | references, and if my reference was J.P. Morgan Chase, | 10 | that's interesting, that's a big bank, but didn't I say | 11 | we were an oil and gas company? Weren't you listening to | 12 | me? I mean, who are your oil and gas references? | 13 | And people -- technology products are not easy | 14 | to understand, I don't care how smart you are. They're | 15 | very complicated. There's just lots and lots of details | 16 | and features. And one of the great litmus tests for | 17 | deciding whether to buy or not buy an application is, I'm | 18 | an oil and gas company. Can you show me another company | 19 | that successfully, just like mine, that successfully is | 20 | using this product? Show me a reference, if it works -- | 21 | I'm Shell Oil, show me it works over at Chevron | 22 | or Exxon. Show me -- I'm not sure Chevron still exists. |
00174 | 1 | I lose track. So on a reference base, does your sales | 2 | force understand the notions of upstream exploration and | 3 | downstream distribution of oil. Can I even have a | 4 | conversation about my business? Are they specialized? | 5 | Do you have a special users group, where oil and gas | 6 | companies get together and decide what new features we'd | 7 | like to see in this application. | 8 | Once you get to critical mass, it gets more and | 9 | more difficult to compete in that market because you're | 10 | not getting any return out of your investment or a very, | 11 | very small return on your investment. | 12 | Q. Are there particular industries that you think | 13 | Oracle is strongest at similar to SAP in oil and gas? | 14 | A. Sure. | 15 | Q. What are they? | 16 | A. High tech, high tech manufacturing, for example. | 17 | We're extremely strong in high tech manufacturing. | 18 | That's an example. | 19 | Q. Any others? | 20 | A. Yeah, I think we're pretty strong in banking but | 21 | so is, you know -- SAP is pretty strong in banking, | 22 | retail banks. |
00175 | 1 | There are a lot of industries where we're pretty | 2 | competitive. But you said -- but nothing like SAP's -- I | 3 | mean, SAP can point to a few industries where it's more | 4 | or less over, we barely try to compete. | 5 | Q. What are the other ones SAP has other than oil | 6 | and gas? | 7 | A. Car manufacturers, I think they have all of | 8 | them, a hundred percent. | 9 | Q. Are there -- not necessarily to the level of | 10 | SAP, but other than high tech and banking, are there | 11 | other ones that you think you have, based on your | 12 | product, a particular advantage? | 13 | A. Oh, an advantage? | 14 | Q. Yes. | 15 | A. I think we have an advantage in a lot of | 16 | different industries, but it doesn't mean that we have | 17 | the market share. At a certain point you get such large | 18 | market share, that everyone buys because everyone else | 19 | bought. | 20 | Q. Are there any particular industries where you | 21 | believe PeopleSoft has the strength, not necessarily up | 22 | to SAP's level? |
00176 | 1 | A. No, SAP is unique. SAP has Microsoft's market | 2 | share in a few industries. | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | |
00177 | | | | | | | 4 | If you're a hospital, because Lawson's smaller | 5 | than we are and they're smaller than SAP and they're | 6 | smaller than PeopleSoft, but they have a very strong | 7 | reference base inside of hospitals, so they're able to | 8 | compete very, very effectively inside of hospitals, more | 9 | effectively than we are or PeopleSoft or SAP. They have | 10 | more market share. Their sales force is more specialized | 11 | in health care so they actually have a specialized sales | 12 | force for health care. They also have one for state and | 13 | local government. | 14 | Q. I've seen references in various places and | 15 | probably some of your documents, as well, for example, to | 16 | SAP being particularly strong in manufacturing generally. | 17 | Do you agree with that? | 18 | A. I think -- I think there are -- particularly | 19 | strong in manufacturing, actually, I don't. Even though | 20 | they have -- depends what you mean by "strong." | 21 | Q. Not up to the level perhaps that they are in oil | 22 | and gas, but their product seems to have a good fit in |
00178 | 1 | heavy manufacturing type of situations. | 2 | A. Now I know what the problem with my answer was, | 3 | I don't think their product is that good in | 4 | manufacturing, I think their market success has been very | 5 | good in manufacturing. And it's one of those | 6 | interesting -- that's how I was answering -- I read your | 7 | question as, do you think they're really good in | 8 | manufacturing? | 9 | What does "good" mean? Does "good" mean good | 10 | business success or good product? I think here -- I | 11 | think we're better in manufacturing than they are. I | 12 | know we're better in process manufacturing than they are | 13 | because they don't really have a process manufacturing | 14 | product, process manufacturing, pharmaceutical | 15 | manufacturing, food manufacturing. | 16 | But considering that they don't have a good | 17 | process manufacturing product -- they would disagree with | 18 | me, of course -- considering they don't have a very good | 19 | processing manufacturing product, they've been pretty | 20 | successful among -- they've been very successful, more | 21 | successful than we have with process manufacturers. | 22 | So if that Oracle statement means they are, you |
00179 | 1 | know, tough in manufacturing because they have a lot of | 2 | good references in manufacturing, they're tough to sell | 3 | against in manufacturing, I think we have the better | 4 | product. But the better product does not automatically, | 5 | by any means, get you the sale. | 6 | Q. Are there industries where you think you're | 7 | particularly tough to sell against because you have a | 8 | critical mass, not perhaps as much as SAP in some bids, | 9 | but you have a strong base of reference of customers? | 10 | A. Yeah, the computer industry in general. Sun's a | 11 | customer of ours, Cisco is a customer of ours. During | 12 | the madness of the dot net, the dot com boom, virtually | 13 | all of the dot com companies used Oracle applications, | 14 | got them all. | 15 | Q. Are there any particular industries where you | 16 | think PeopleSoft has particularly strong reference points | 17 | that gives it something of an advantage? | 18 | A. Again, not like SAP. They're much closer to us | 19 | than they are to SAP. In fact, they're not even as | 20 | close -- again, they're third in ERP. They're behind us | 21 | in ERP. A lot of their scale is in H.R. They've done | 22 | okay with service companies. They've done conspicuously |
00180 | 1 | poorly in manufacturing. | 2 | Q. By "service companies," could you give us an | 3 | example of what you're talking about? | 4 | A. Oh, an accounting firm, a computer consulting | 5 | firm. | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | |
00181 | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | 19 | Q. Now, you said a few times that currently you see | 20 | in the United States SAP as being the No. 1 competitor. | 21 | A. Yes. | 22 | Q. In the future, at some point in time, you see |
00182 | 1 | Microsoft potentially being it? | 2 | A. Within 24 months. | 3 | Q. Who's your No. 2 competitor in the United States | 4 | now for ERP? | 5 | A. PeopleSoft. | 6 | Q. And measured by what? | 7 | A. Revenue. | 8 | Q. Revenue being the size of PeopleSoft's revenue | 9 | or the revenue of the deals that you go head to head to | 10 | them in? | 11 | A. Both. | 12 | Q. Who would be No. 3? | 13 | A. Microsoft. | 14 | Q. No. 4? | 15 | A. I'm guessing so, do you want me to guess? | 16 | Q. Your best estimate. | 17 | A. Lawson. You're talking about the USA? | 18 | Q. Yes, sir. | 19 | On a going-forward basis, how would you compare | 20 | Lawson to, say, Microsoft from the standpoint of being a | 21 | competitor with you in the ERP space? | 22 | A. Lawson will be very competitive in certain |
00183 | 1 | industries. Microsoft would be competitive across | 2 | industries. | 3 | Q. Who would be your No. 1 competitor for sales of | 4 | your financial management product in the United States? | 5 | A. Unquestionably, SAP. | 6 | Q. No. 2? | 7 | A. PeopleSoft. | 8 | Q. And, again, are we measuring this based on both | 9 | the revenue of the individual companies as well as the | 10 | revenue that you go head to head for them for? | 11 | A. Yes. | 12 | Q. And from the standpoint of your financial | 13 | management product, who would be your No. 3 competitor? | 14 | A. Microsoft. | 15 | Q. And No. 4? | 16 | A. I don't know. | 17 | Q. On your human resources management application | 18 | product, who would be your No. 2 competitor in the United | 19 | States currently? | 20 | A. No. 2, SAP. | 21 | Q. All right, sir, and the No. 1 competitor? I'm | 22 | sorry, that was No. 1. The No. 2 competitor? |
00184 | 1 | A. No. | | | | | | | | | | | | | | | | | | | 11 | In the United States, from the standpoint of | 12 | competing in human resources application software, | 13 | PeopleSoft would be your No. 1 competitor? | 14 | A. Yes. | 15 | Q. And SAP would be No. 2? | 16 | A. Yes. | 17 | Q. No. 3 would be who? | 18 | A. Microsoft. | 19 | Q. And I'll hazard No. 4, who would that be? | 20 | A. I don't know. Probably one of the outsourcers. | 21 | I'm guessing it's going to be ADP or someone like that, | 22 | or Fidelity, though, often we never even see those deals. |
00185 | 1 | One of the interesting problems, to get back to | 2 | the competitive -- what's wrong with our competitive data | 3 | and why is it that I say it was wrong more often than | 4 | it's right, is sometimes if someone's considering a | 5 | service, an online service, rather than software, early | 6 | if they decide to buy a service and they never even | 7 | consider us, we're never really in the deal. We lost at | 8 | the conceptual level very, very early on. And they had a | 9 | beg off between ADP and Fidelity rather than between us | 10 | and our competitors. | 11 | Q. Let's talk about that a minute. ADP and | 12 | Fidelity are outsourcers? | 13 | A. Yes. | 14 | Q. So it's your testimony or based on your | 15 | experience in the industry, your understanding, that | 16 | often in the context of a customer looking on how to deal | 17 | with their human resources management, that they'll make | 18 | a choice early in the process that they want to go to the | 19 | outsourcer route rather than the software route? | 20 | A. Absolutely. | 21 | Q. What are the advantages that the software brings | 22 | over the outsourcer? |
00186 | 1 | A. Some companies really don't want to relinquish | 2 | control, if I can use that expression, to a third party | 3 | for their H.R. processes. They feel they can do it more | 4 | efficiently internally with their own people, and they | 5 | have to arm their people with high quality software to | 6 | automate the process but they want to do it with their | 7 | own people, they want to do it internally. | 8 | Other people say, no, I'm going to get the whole | 9 | thing, get rid of -- get rid of the people, get rid of -- | 10 | outsource the process. I don't want to worry about the | 11 | computers, I don't want to worry about the network, let | 12 | someone else worry about the entire thing. | 13 | So they'll outsource purchasing or outsource | 14 | H.R. or they'll outsource payroll. Payroll is very | 15 | commonly outsourced. I think it's more common -- 25 | 16 | years ago people were outsourcing their payroll. | 17 | Q. Is the type of outsourcing that you're talking | 18 | about here something that's referred to generically as | 19 | BPO outsourcing or something else? | 20 | A. No, it's BPO. | 21 | Q. Does the outsourcing that you can get through an | 22 | ADP or Fidelity, does it allow you to have the |
00187 | 1 | flexibility in customizing the process to your business | 2 | processes that you can get by buying your software? | 3 | A. I don't think so, no. | 4 | Q. Why is that? | 5 | A. Well, the outsourcer tries to have a uniform | 6 | process and benefit from economy of scale, so the reason | 7 | that the outsourcers are in this business is they can -- | 8 | because they're going to have highly specialized labor, | 9 | benefit by economies of scale by processing thousands of | 10 | payrolls rather than just one. And if every company | 11 | insisted on their own processes, then that economy of | 12 | scale would be lost and their ability to deliver a high | 13 | quality, low cost service would evaporate. | 14 | Q. So in the context of a company who wants to use | 15 | a BPO, it has to fit its business processes to the slate | 16 | of services and functionalities that the BPO has rather | 17 | than vice versa? | 18 | A. Yeah, there's some adaptability but, yes, | 19 | there's a constrained set of things that they can handle | 20 | and you've got to pick from that menu. | 21 | Q. The BPO services we've been talking about here | 22 | so far, I think have been in the H.R. area? |
00188 | 1 | A. I think they were really pioneered in H.R. If | 2 | you look at payroll as an example of H.R., I can't think | 3 | of anything that got outsourced sooner, even small | 4 | companies outsourced their payroll to banks. So | 5 | payroll's been outsourced for a very long period of time | 6 | and H.R. is closely related to payroll. I think | 7 | that's -- my belief is that's the most outsourced | 8 | function currently in U.S. business. | 9 | Q. What about financial management type services, | 10 | are they commonly outsourced or not, based on your | 11 | experience? | 12 | A. Much less frequently outsourced than H.R. | 13 | Q. Why is that? | 14 | A. Interesting question. I'm not sure there were | 15 | many good -- I think it was more of a lack of good supply | 16 | than demand. People got into outsourcing of payroll and | 17 | there was all these brutal statutory requirements for | 18 | payroll. If you don't make your payroll on time, the | 19 | government comes and shuts you down, which is not | 20 | pleasant. | 21 | So people wanted to have these fail-safe | 22 | systems. That was the first to get outsourced. I don't |
00189 | 1 | think -- there wasn't much emphasis -- a lot people | 2 | didn't jump at the opportunity to outsource financial | 3 | management systems until relatively recently. | 4 | I would say the first part of financial | 5 | management -- I'm not sure you want to call it financial | 6 | management -- to be outsourced is purchasing. | 7 | Procurement is one of the first pieces to go. There are | 8 | a lot of aspects to financial management. | 9 | Q. It's been suggested, and I forget whose | 10 | deposition it was, that financial service -- financial | 11 | management aspect of this may not be quite as conducive | 12 | to outsourcing because of confidentiality concerns | 13 | relating to some of the financial data. | 14 | A. I think that's a bit of a red herring. It's one | 15 | of those things that sounds right. It's reasonable to | 16 | assert, but I really don't -- technology now can keep | 17 | your information very private, so I don't think it's a | 18 | privacy issue. It might be an appearance of privacy | 19 | issue. Again, as I said, there's lots of different | 20 | aspects of financial management. | | | | |
00193 | 1 | MR. SCOTT: Q. All right, sir, you have in | 2 | front of you what's been marked as Exhibit 8 to your | 3 | deposition. | 4 | As I understand it, you're not sure if you've | 5 | ever seen that exhibit before; correct? | 6 | A. Correct. | 7 | Q. Let me just ask you to take a look at a couple | 8 | of things in here and maybe this will -- if you would | 9 | look on page 8 of the exhibit. | 10 | A. Yes. | 11 | Q. There's a chart here that says "Why Are We Doing | 12 | this," presumably talking about the offer for PeopleSoft; | 13 | correct? | 14 | A. Yes. | 15 | Q. Do you recall seeing this chart or anything | 16 | similar to it in the past? | 17 | A. Well, I'm certainly familiar with the reasons | 18 | enumerated in the chart but I don't know that I've seen | 19 | this particular slide. | 20 | Q. Fair enough. Let's talk about the reasons. | 21 | Whether you've seen the individual chart or not is not | 22 | really material. |
00194 | 1 | A couple of them I did want to ask you about. | 2 | The statement here, "The highly-fragmented applications | 3 | market is right for consolidation," do you have any | 4 | understanding of what is meant by that? | 5 | A. Yeah, the industry is made up of a relatively | 6 | small number of what I'll call cross-industry players, | 7 | you know, the big companies that operate in many | 8 | different industries and then lots and lots of industry | 9 | specialist players. So they're very large. I don't know | 10 | how many companies, but there are hundreds of companies | 11 | that sell applications to large and small business around | 12 | the United States and around the world. So it's highly | 13 | fragmented and I think this is going to consolidate down | 14 | to a much smaller number of companies. | 15 | Q. The basis for that view is what, sir? | 16 | A. I think companies want to buy suites and | 17 | products. The software -- there are more software | 18 | companies than there are car companies. The software | 19 | market, there are just so many separate companies. | 20 | The life cycle of all industries looks like | 21 | this. They're used to be -- actually, I remember talking | 22 | to Michael Dell. |
00195 | 1 | I asked Michael - there had to be 50 PC | 2 | companies in the United States in the beginning and | 3 | Michael said, no, there were 500, there were 500 | 4 | companies making PC's in the U.S. Now how many are | 5 | there? There's HP, Dell IBM, Gateway and Apple; is that | 6 | a complete list? Then there's some white box | 7 | manufacturers that no one's ever heard of. But that's a | 8 | pretty complete list of brand manufacturers of PC's. | 9 | So we always start out with lots and lots of | 10 | suppliers and it whittles its way down. Car companies, | 11 | Chevrolet used to be separate. GM is nothing more than a | 12 | consolidation of lots of separate car companies. Used to | 13 | be lots of railroads. | 14 | Q. In the context of one of your previous answers, | 15 | you indicated there were only a few, I think you used the | 16 | word "cross-industry players." | 17 | A. Cross-industry players. | 18 | Q. Who are they and what is that? | 19 | A. A cross-industry player would be someone who | 20 | sells ERP to a variety of different industries. | 21 | I'll take my favorite example, SAP. SAP is in | 22 | the oil and gas industry where they compete with no one, |
00196 | 1 | arguably. They're in the high tech manufacturing | 2 | industry, where they compete with several players, | 3 | including us. They're in the hospital automation | 4 | industry, where they compete with Lawson. They're in | 5 | the -- and others. They're in the federal systems, you | 6 | know, they supply accounting systems to the U.S. Navy, | 7 | believe it or not, where they compete with AMS. | 8 | So there are some companies that compete in many | 9 | industries and there are some companies that have | 10 | specialized, the smaller companies tend to specialize in | 11 | specific industries because they don't have the financial | 12 | resources to go after all of them. | 13 | Q. Who are the companies currently out there, in | 14 | your view, that compete across a multitude of industries? | 15 | A. A multitude. | 16 | Q. Strike that. | 17 | A. ERP across a multitude of industries. | 18 | Q. Let's put it this way, who is out there that you | 19 | would not consider one of the specialty players, that | 20 | concentrates on one or two or three or a handful of | 21 | industries, who, as you put it, is a cross-industry | 22 | player? |
00197 | 1 | A. I think we've named them. The biggest | 2 | cross-industry players are SAP, Oracle, PeopleSoft, | 3 | Microsoft, those are the big cross-industry players. | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | |
00199 | | | | | | | | | | | | | | | | | | | 10 | Q. All right, sir, prior to making the offer for | 11 | PeopleSoft, were you, in fact, looking at other | 12 | companies? | 13 | A. We are now. We're still looking at companies. | 14 | Q. And in the application software arena? | 15 | A. Absolutely. | 16 | Q. Who, prior to making the offer for PeopleSoft, | 17 | who else did you have on your radar screen as a potential | 18 | acquisition? | 19 | A. Is this confidential? | 20 | Q. Yes, it is. | 21 | A. Cerner. We're still looking at them. | 22 | Q. What is the nature of their business? |
00200 | 1 | A. Cerner is very strong in the automation of | 2 | hospitals. | 3 | Q. All right. Anyone else? This is, again, prior. | 4 | A. Lawson. Oh, Lawson prior? Yeah, I think I've | 5 | looked at almost everybody. I'm not sure who I haven't | 6 | looked at. | 7 | Q. In fact, you were looking at J. D. Edwards at | 8 | one point? | 9 | A. We looked at them and decided not to do it, but, | 10 | yes. | 11 | Q. Anybody that you're currently looking at in the | 12 | application software arena? | 13 | A. I mentioned, obviously it depends on -- we're | 14 | looking at PeopleSoft. Sure, we're looking at Cerner and | 15 | if PeopleSoft does not go through, we're looking at other | 16 | application companies. | 17 | Q. Anybody in particular? | 18 | A. Sure, Lawson. | 19 | Q. Now, the third bullet point on the chart here | 20 | talks about "Management has held discussions with | 21 | PeopleSoft in the past and has been following the | 22 | developments at the company." |
00201 | 1 | A. By the way, to go a little further on this. | 2 | You've got these broad horizontal players who compete in | 3 | many industries. | 4 | Q. Right. | 5 | A. Then these brought horizontal players find | 6 | competitors in each of the verticals, as well. So | 7 | PeopleSoft competes in hospitals, so does Lawson compete | 8 | in hospitals, so does Cerner compete in hospitals. | 9 | If you looked in banking, you'd find specialist | 10 | companies in banking, specialist companies in insurance, | 11 | specialist companies in manufacturing, specialist | 12 | companies in all of these areas that compete, and that | 13 | gives you this mosaic of -- of -- this mosaic of how the | 14 | industry -- how the industry's software markets are | 15 | divided up. | 16 | Q. Who are the specialists in banking? | 17 | A. I don't even know their names, but I've actually | 18 | looked at them recently, looked at their products | 19 | recently. And we are, in fact, just full disclosure, we | 20 | are looking at the specialty companies in banking right | 21 | now as potential acquisitions. | 22 | Q. How about insurance, who are the specialty |
00202 | 1 | people there? | 2 | A. I don't really know the names of the specialty | 3 | companies. But we do have reports -- we are now going | 4 | through a process -- to give a full answer to your | 5 | previous question who are we looking at, we're looking at | 6 | a variety of specialist companies. If we can't buy -- | 7 | there's two ways to attack this, to get to scale, you can | 8 | buy one of the big cross-industry players or you can buy | 9 | a number of the specialists. They are -- if you will, | 10 | there's some equivalency there. | 11 | Q. The -- when you said there's some equivalency | 12 | there by buying some of the smaller players, I'm not sure | 13 | what you meant. | 14 | A. If we can't buy PeopleSoft, for example, we can | 15 | buy Cerner and a banking specialist and an insurance | 16 | specialist and, you know -- if we feel -- if I feel we | 17 | need to get to scale to compete successfully with | 18 | Microsoft, and do I feel that, then if PeopleSoft doesn't | 19 | go through, we still have the same problem, we still have | 20 | to get to scale somehow to compete with Microsoft. | 21 | So we then have to change our acquisition | 22 | targets to be a series of different companies in specific |
00204 | | | 2 | MR. SCOTT: Q. The fourth bullet point here | 3 | says, "J. D. Edwards transaction drove the timing," | 4 | referring to the offer of PeopleSoft. | 5 | Do you have any idea what that means? | 6 | A. Oh, yeah, I know exactly what it means. | 7 | When PeopleSoft announced the acquisition J. D.. | 8 | Edwards, our preference would have been to buy PeopleSoft | 9 | and not buy J. D. Edwards. That's what we wanted to do. | 10 | So we tried to buy PeopleSoft before J. D. Edwards | 11 | closed, that's what we attempted to do. | 12 | Q. Let me ask you, in the same document, Exhibit 8 | 13 | to your deposition, to look at page 28. At the top | 14 | there's a chart there that refers to "Restructuring Plan | 15 | and Expenses." | 16 | Just so the record's complete, do you recall | 17 | having seen this chart or something similar to it | 18 | previously? | 19 | A. Well, I'm sure I've seen something similar to it | 20 | in terms of the overall plan for the acquisition, but I | 21 | don't think I've ever seen this specific presentation. | 22 | Q. All right. There's a number here that says |
00205 | 1 | "Oracle has budgeted for $950 million, 15 percent of the | 2 | transaction value, for cash restructuring expenses." Then | 3 | it goes on and has some break outs of severance costs, | 4 | facility costs and retention packages. | 5 | Do you see that? | 6 | A. Yes, I do. | 7 | Q. Have you seen numbers similar to that in the | 8 | context of post-merger planning? | 9 | A. Yes. | 10 | Q. In what context have you seen such numbers? | 11 | A. The plan we submitted to the board of directors | 12 | to get their approval to make an offer to buy PeopleSoft. | 13 | Q. Do you know who developed those numbers? First, | 14 | let me back up. | 15 | Was the number that you saw for structuring | 16 | expenses 950 million? | 17 | A. That was -- that's the extreme worst case. | 18 | Q. I see at the bottom there's a range of 730 to | 19 | 950 million -- | 20 | A. That's correct. | 21 | Q. -- restructuring expenses. | 22 | That's what you understand the plan is? |
00206 | 1 | A. Yes. | 2 | Q. This part of the plan, the restructuring | 3 | expenses, who developed that? | 4 | A. Safra Catz. | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | |
00214 | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | 22 | Q. Are those discussion -- let me ask you to take a |
00215 | 1 | look over at Exhibit 11, which is also a multi-page | 2 | document. This one's headed "Executive Overview of Lake, | 3 | Prepared in Advance of 11/1/02 Meeting," and has | 4 | identification numbers ORCL-EDOC-00144396 through | 5 | ORCL-EDOC-00144409 and ask you if you've seen that | 6 | before? | 7 | A. Have not seen it. | 8 | Q. Now, the second document I gave you, Exhibit 11, | 9 | has a date of November 1st, '02 and refers to a meeting. | 10 | Is that the time frame that you folks were first | 11 | looking at Lawsons as a potential acquisition partner? | 12 | A. I'm not certain how soon we looked -- what the | 13 | soonest we looked at Lawson. I think I've been watching | 14 | them for a long time, I'm sure more than two years, or | 15 | more than -- more than two years so before this exhibit. | | | | | | | | | | | | | 22 | Have you had discussions with Ms. Catz from the |
00216 | 1 | period January 1, '03 to the present, about potentially | 2 | purchasing Lawsons? | 3 | A. Yes. | 4 | Q. And over what period of time were those | 5 | discussions ongoing? | 6 | A. Up to and including very recently. | 7 | Q. Has Lawsons been approached? | 8 | A. Again, I believe they are an eager seller. | 9 | Q. Why do you believe that? | 10 | A. That's what I was told. | 11 | Q. By Ms. Catz? | 12 | A. Yes. | | | | | | | | | | | | | | | | | | | | |
00217 | | | | | | | | | | | | | | | 8 | A. Okay. | 9 | Q. Now, there's a summary part there that under it | 10 | has, among other things, what appear to be a description | 11 | of industries in which Lawsons focuses or has had some | 12 | success; health care, public sector, professional | 13 | services, particularly, this says, in the aerospace and | 14 | defense industries, financial services and retail. | 15 | Do you see that? | 16 | A. Yes. | | | | | | | | | | | | |
00218 | 1 | This question is, does this flesh out or help | 2 | you remember what sectors or industries Lawsons -- | 3 | A. Yeah. | 4 | Q. -- is more of a player in? | 5 | A. I think I testified they were particularly | 6 | strong in health care and public sector, that's what I | 7 | said earlier | 8 | Q. Let me ask you to take a look at the page that | 9 | ends in 4378. I think it's actually numbered page 2. | 10 | There's a -- down at the -- it describes the | 11 | "Revenue Synergies." There's a heading there for that. | 12 | Below that there's a line item under point 2, where it | 13 | says "Mid Market, Lake," referring to "Lake's customer | 14 | base is segmented with the bulk of its strength in | 15 | companies having revenue between 100 million and 1 | 16 | billion." | 17 | Do you see that? | 18 | A. Yes. | 19 | Q. Is that consistent with your understanding of | 20 | the customer base that Lawsons currently has? | 21 | A. Yeah, but I think that really applies to the | 22 | vertical that they're in. If you are very strong -- |
00219 | 1 | again, they're in a number of industries, they're in | 2 | professional services, but if you look at their primary | 3 | industries, health care, there aren't any giant health | 4 | care hospitals, there aren't any giant hospitals, | 5 | hopefully there aren't any local giant governments. | 6 | Same thing, professional services. Again, so | 7 | their strongest industries, the first two, they're in a | 8 | variety of industries -- professional services, financial | 9 | services, retail -- the industries where they've been | 10 | most successful tend to not have giant companies in it. | 11 | Q. The term here "mid market," does that term have | 12 | any meaning to you in the context of software | 13 | applications? | 14 | A. Yes, it has meaning to me that I'd like to | 15 | explain what I think it means. | 16 | Q. Sure. That was going to be the next question, | 17 | what meaning does the term "mid market" have you to you | 18 | sir? | 19 | A. It means smaller companies or not the Fortune | 20 | 1,000, not the Fortune 2,000, something like that. | 21 | The interesting thing about mid market is -- or | 22 | no one really develops products for -- I would argue we |
00220 | 1 | all develop one product and we sell that product to the | 2 | largest hospitals, the smallest hospitals, the largest | 3 | manufacturers, the smallest manufacturers. | 4 | So we tend to develop one -- PeopleSoft sells | 5 | the same H.R. product to the largest companies in the | 6 | world, General Motors, to the smallest company that buys | 7 | H.R. It's the same product. | 8 | So in the sense of product -- in the sense of | 9 | product, there is no distinction between large and small. | 10 | Q. From the standpoint -- | 11 | MR. RILL: Let him answer, please. | 12 | MR. SCOTT: Q. Go right ahead. | 13 | A. From the point of view of marketing, who you | 14 | sell to, if you specialize -- if you specialize, you | 15 | might just for reduction of markets, specialize a certain | 16 | scale of company. But we all tend to develop one product | 17 | and sell that product up and down the line. | 18 | Q. Would a Lawson's product have the same | 19 | functional attributes that yours does from the standpoint | 20 | of what its ERP suite is capable of performing? | 21 | A. As I said earlier, they might be better suited | 22 | ERP wise for hospitals than we are for certain -- in |
00221 | 1 | certain industries, and we might be -- I know we're | 2 | better suited in other industries like high tech | 3 | manufacturing than they are. So some things we're better | 4 | at and some things they're better at. | 5 | I think if you drew a picture of the industry, | 6 | cross-industry players, you'd find industry specialists | 7 | that were quite strong with ERP suites in most of the | 8 | industries that we compete in. | 9 | Q. Does Lawsons have the capability to support | 10 | international operations to the level that yours do | 11 | A. Sure. Would they have the multi-currency and | 12 | multi-company capabilities that we have. The answer is | 13 | yes. | 14 | Q. Do they have that in as many countries as you | 15 | do? | 16 | A. I doubt if they have it in as many countries as | 17 | we do. | 18 | Q. Why do you doubt that? | 19 | A. We operate in some pretty obscure countries, but | 20 | I don't know for a fact that they don't. | | | | |
00231 | | | | | | | | | | | 6 | MR. SCOTT: Q. All right, sir, you have in | 7 | front of you a document which has been marked for | 8 | identification purposes as Exhibit 15 to your deposition. | 9 | It is a document Form 10K for Fiscal Year ended May 31, | 10 | 2000, Oracle Corporation. | 11 | And I don't know, in this time period were you | 12 | chairman or CEO or both? | 13 | A. Both. | 14 | Q. So you would have signed this on behalf of the | 15 | company? | 16 | A. Yes. I think this is present Sarbanes-Oxley. | 17 | I'm not sure we signed these in those days. | 18 | Q. In any event, it would have been reviewed by you | 19 | before it went out? | 20 | A. Absolutely. | 21 | Q. All right, sir, if you would look in the | 22 | document on page 9 of 66 and about under -- there's a |
00232 | 1 | No. 5, then there's a paragraph under that, it starts in | 2 | mid sentence, "The data warehousing market." | 3 | Do you see that? | 4 | A. Yes, I do. | 5 | Q. Below that there is -- about the third line, | 6 | about a quarter of the way in there's a statement that | 7 | says "In the application server market, competitors | 8 | include International Business Machines Corporation and | 9 | BEA Systems, Inc." | 10 | Do you see that? | 11 | A. Yes, I do. | 12 | Q. Those were people that you were competing with | 13 | in the -- in the data base side of the business? | 14 | A. Right. Those were our largest competitors, | 15 | that's correct. | 16 | Q. It goes on to state here, "In the business | 17 | application software market, competitors include J. D. | 18 | Edwards, PeopleSoft, Inc., and SAP," and I won't begin to | 19 | try to pronounce the German word that goes behind that. | 20 | A. Something "chellschaft". | 21 | Q. I'll take your word for it. | 22 | Do you see that? |
00233 | 1 | A. Yeah. | 2 | Q. Now, the business application software market | 3 | that's referred to there, what is that? | 4 | A. I think what's meant by this is ERP market, just | 5 | in context, because the CRM -- the ERP -- the largest ERP | 6 | players, because the CRM players and some of the other | 7 | players are identified separately in the next sentence. | 8 | Q. The next sentence goes on to state that the | 9 | company continues to compete in these traditional | 10 | markets. Is that the traditional market -- | 11 | A. ERP is older than CRM. | 12 | Q. So that would be what you're referring to by | 13 | "traditional markets" here? | 14 | A. Yes, those are a list of our largest ERP | 15 | competitors. | 16 | Q. It goes on, says, "As well as some new rapidly | 17 | expanding markets like the CRM, procurement and supply | 18 | chain marketplaces where competition includes Siebold | 19 | Systems, Ariba, Inc., Commerce One, and i-2 | 20 | technologies." | 21 | Do you see that? | 22 | A. Yes, I do. |
00234 | 1 | Q. When it says here, "In rapidly expanding -- new | 2 | rapidly expanding markets like CRM procurement, supply | 3 | chain, marketplaces," what do you mean by "new" in the | 4 | context of this? | 5 | A. What do you mean by "markets"? | 6 | Q. What do you mean by "markets"? It's your | 7 | document. | 8 | A. The products, the CRM products, the software | 9 | products for automating sales forces, was pioneered by | 10 | Siebel so they came out with those products before anyone | 11 | else did. | 12 | Ariba pioneered a product that automated | 13 | entering purchase requests on the Internet. Commerce One | 14 | pioneered a product that allowed reverse auctioning for | 15 | buying things. I2 pioneered supply chain automation, so | 16 | they pioneered products. Sometimes we get products and | 17 | markets confused. These are product areas, as is ERP. | 18 | Q. All right. So now in this time period, 2000, | 19 | May 31, 2001, you say that J. D. Edwards, PeopleSoft and | 20 | SAP, were your largest competitors in the ERP products? | 21 | A. The largest companies that sold ERP in addition | 22 | to ourselves, yes. |
00235 | 1 | Q. Who else were you competing with for ERP sales | 2 | in this time frame? | 3 | A. Okay. I'll go back to what I think is an | 4 | important point. | 5 | The largest ERP companies, by virtue of their | 6 | size, are able to compete in a variety of industries. If | 7 | you look at an Oracle or -- SAP is the largest, they'll | 8 | compete in the most industries. They'll be in oil and | 9 | gas and automobile manufacturing, they'll be in banking | 10 | and insurance. And they're the longest list of | 11 | industries in which they compete. | 12 | We're second, PeopleSoft is third, J. D. Edwards | 13 | is interesting, then Lawson competes in fewer industries. | 14 | So as the size of the company scales down, they're | 15 | economically able to compete in fewer and fewer | 16 | industries and you get a bunch of industry specialists, | 17 | down to the point -- so if you drew a picture of the | 18 | people who had ERP systems, you've got the big companies | 19 | who compete in many industries, then a variety of | 20 | different specialists that compete -- because they can't, | 21 | you know, they don't have the resources to compete in | 22 | every industry on earth, they'll specialize in a |
00236 | 1 | particular industry. | 2 | Q. When you say some of these companies like | 3 | Lawsons, for example -- | 4 | A. Lawsons, as an example. | 5 | Q. Let me get the question out. We're talking over | 6 | each other now and she's going to get very upset with | 7 | both of us, if she hasn't already today. | 8 | When you're talking about a company like Lawsons | 9 | as not being financially able to compete in a lot of | 10 | industries, what do you mean by that? | 11 | A They're not big enough. They can't spend the | 12 | R&D dollars to compete in every industry. However, for | 13 | example, they are our most formidable competitor in | 14 | automating hospitals. They are among our most formidable | 15 | if not our most formidable in state and local government. | 16 | They're strong in retail as well, but -- there are some | 17 | others. | 18 | They will take a smaller number of industries to | 19 | compete in, down to some companies who compete in just | 20 | one industry: JDA, ReTech, Tomax, there are a variety of | 21 | companies that just compete in the retail industry. | 22 | Q. When you say they don't have the financial |
00237 | 1 | wherewithal to do the R&D necessary to compete in more | 2 | than one industry -- | 3 | A. The R&D, the marketing, the sales. It's really | 4 | more than just the R&D | 5 | Q. Let's take the R&D piece of it. What is it | 6 | about, for example, Lawsons from the standpoint of its | 7 | R&D capability that keeps it from competing in more | 8 | markets, more industries than the ones you've described? | 9 | A. It probably is less a matter for them an R&D | 10 | issue. They could add, in fact, they used to compete in | 11 | more industries. It's a matter of your sales and | 12 | marketing resources. | 13 | You have to concentrate on a smaller number of | 14 | industries where you have good references back to the | 15 | sales cycle. You need to be a credible vendor, in order | 16 | to get to critical mass in the industry those references | 17 | are crucial in selling. You have to be able to care for | 18 | -- you have to train the sales force, have a concentrated | 19 | marketing program. It's very expensive to market your | 20 | products to 20 or 30 separate industries. | 21 | That's why we have a picture -- that's why the | 22 | picture looks like it does. The biggest company, SAP, is |
00238 | 1 | in the most industries. The second biggest, Oracle, is | 2 | the next second biggest ERP vendor. I believe we're the | 3 | second biggest ERP vendor. An awful lot of PeopleSoft | 4 | revenue comes from them being an H.R. specialist. | 5 | So as an ERP vendor, I think we're clearly No. 2 | 6 | and we're in more industries than they are, then it would | 7 | go down. | 8 | Q. What you've described of Lawson, its financial | 9 | wherewithal and ability, therefore, to compete in a | 10 | number of industries, is that -- the question and answer, | 11 | I think, were framed in the context of talking about | 12 | sales of ERP. | 13 | A. Yes. | 14 | Q. Would those same principals apply to sales of | 15 | H.R. and financial management applications by themselves, | 16 | that if you don't have the financial resources available, | 17 | you can't compete across all industries? | 18 | A. It makes sense to specialize. In fact, that's | 19 | just what the industry -- what the industry map looks | 20 | like. | 21 | You have as relatively small number of | 22 | cross-industry players that we compete with, then a |
00239 | 1 | variety of specialists that we compete with. For | 2 | example, there are specialists -- I keep coming back to | 3 | Sweden, I don't know i pick on Sweden. There are | 4 | specialists who sell ERP in Sweden. | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | |
00243 | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | 16 | Q. It goes on to state that the company continues | 17 | to compete in these traditional markets, referring to | 18 | ERP, as well as in some newer markets, such as CRM, | 19 | procurement, supply chain, planning. Our competitors | 20 | include Siebold Systems, Ariba, Commerce One, Inc., and | 21 | i-2 Technologies. | 22 | Do you see that? |
00244 | 1 | A. Yes, I do. | 2 | Q. Can you think of anything that had occurred, any | 3 | change that had occurred from the previous year regarding | 4 | who you were seeing as a competitor from 2000 to 2001, | 5 | when your respective 10K's were filed? | 6 | A. Specifically in ERP? | 7 | Q. Yes, sir. | 8 | A. Not really. | 9 | In some years SAP got a little bit stronger, | 10 | some years SAP got a little bit weaker, same true of | 11 | PeopleSoft. I think, if anything, J. D. Edwards trended | 12 | weaker consistently over the years. Specialists, some of | 13 | of the specialist companies trended stronger. So the | 14 | retail specialists or a government, federal government | 15 | specialist or health care specialist, the specialists | 16 | have been tending to get a little bit stronger. | 17 | Q. Do you recall any new specialists coming online | 18 | between 2000 and 2001 when your respective 10K's were | 19 | filed? | 20 | A. I think -- I think about that time Tomax got | 21 | fairly strong in retail. | 22 | Q. All right, sir, you can put that one aside. |
00245 | 1 | (Marked Deposition Exhibit No. 17) | 2 | MR. SCOTT: Q. All right, sir, you have in | 3 | front you of what's been marked for identification | 4 | purposes as Exhibit 17 to your deposition. It is a | 5 | multi-page document. It's 88 pages in length, the Form | 6 | 10K for Oracle Corporation for the fiscal year ending May | 7 | 31, 2002. | 8 | Do you see that? | 9 | A. Yes. | 10 | Q. If you would, turn over to page 9 of the | 11 | document. Now, it states here, "In the applications | 12 | software market, our primary --" under the heading | 13 | "Competition" "-- our primary competitors include SAP, | 14 | Siebel Systems and PeopleSoft." | 15 | Do you see that? | 16 | A. Yes. | 17 | Q. Do you know why J. D. Edwards is no longer | 18 | making an appearance? | 19 | A. Earlier I said J. D. Edwards was slowly trending | 20 | weaker, but I think we've -- the fact is what we really | 21 | did was -- we used to separate ERP and CRM and now we | 22 | just have ceased to make that distinction. We now have |
00246 | 1 | just business applications software and we have a habit | 2 | of always listing our three largest competitors. | 3 | So when you take the three largest competitors | 4 | across ERP and CRM, they are, in order, SAP, Siebel and | 5 | PeopleSoft. J. D. Edwards just didn't make the cut. | 6 | Q. Siebel, in this time frame, they weren't selling | 7 | a fully integrated ERP product? | 8 | A. They were selling -- they were selling CRM and | 9 | PeopleSoft was selling ERP. | 10 | Q. All right, sir. | 11 | (Marked Deposition Exhibit No. 18) | 12 | MR. SCOTT: Q. All right, sir, you have in | 13 | front of you a document, what's been marked for | 14 | identification purposes as Exhibit 18 to your deposition. | 15 | It's a multi-page document, 83 pages in length, a Form | 16 | 10K for Oracle Corporation filed for the fiscal year | 17 | ending May 31, 2003. | 18 | Have you seen this before? | 19 | A. Yes. | 20 | Q. I guess now, by this time Sarbanes-Oxley is | 21 | there and you probably had to sign this one? | 22 | A. In blood. |
00247 | 1 | Q. All right. So, now, if you would look over in | 2 | the "Competition" section, it states there -- | 3 | MR. RILL: What page? | 4 | THE WITNESS: Page number? | 5 | MR. SCOTT: I'm sorry, page No. 10. I'll start | 6 | again. | 7 | Q. If you would look at page 10 of Exhibit 18 where | 8 | it states, "In the highly fragmented applications market, | 9 | we compete against Microsoft, PeopleSoft, SAP, Siebel | 10 | Systems and many other applications providers, as well as | 11 | outsourced and in-house solutions for customers." | 12 | Do you see that? | 13 | A. Yes. | 14 | Q. Now, first of all, we seem now to have gone | 15 | beyond listing your top three competitors, haven't we? | 16 | A. Yes. | 17 | Q. Do you know why that is? | 18 | A. No. | 19 | Q. Do you know who drafted this portion of the | 20 | document? | 21 | A. No. | 22 | Q. Do you know why the wording has changed from |
00248 | 1 | previous years? | 2 | A. I could guess. | 3 | Q. Don't guess. | 4 | A. Okay. I won't guess. | 5 | Q. Do you know? | 6 | A. No. | 7 | Q. Did you review this language before you signed | 8 | the 10K? | 9 | A. I reviewed the language. | 10 | Q. And did you raise any questions about the | 11 | language as to why it had been changed from previous | 12 | years? | 13 | A. No. | 14 | Q. Now, had the degree of fragmentation in the | 15 | applications market changed from to 2002 from 2003? | 16 | A. I don't think so. I mean, there are some small | 17 | companies disappeared and some new companies showed up | 18 | but I don't think it was any more fragmented, no. | 19 | Q. Had you begun -- had the competition you were | 20 | seeing from Microsoft changed from 2002 to 2003? | 21 | A. Yes. | 22 | Q. In what way? |
00249 | 1 | A. Microsoft had made two acquisitions. It was now | 2 | publically stating their strategy and talking about, you | 3 | know, Project Green to whomever would listen. So it | 4 | became very clear to us by now that Microsoft was taking | 5 | the ERP and CRM markets very seriously and they were | 6 | going to be -- they were spending a lot of money on it | 7 | and they were going to be a very formidable competitor | 8 | because we competing against Microsoft and data base and | 9 | they were now entering this market. | 10 | Q. To the extent to which you saw competition from | 11 | outsourcers change from 2002 to 2003? | 12 | A. Yes, definitely. | 13 | Q. To what degree? | 14 | A. I think business process outsourcing had become | 15 | a very hot topic, probably a hotter topic than actually | 16 | people signing big deals, but everyone was talking about | 17 | it. And that was a concern because if people outsource | 18 | their H.R., if they outsource purchasing, if they | 19 | outsource accounts payable, they're not buying any | 20 | software, they're buying the online service. | 21 | So that was the industry somewhat reshaping, | 22 | that, plus the entry of Salesforce -- the shocking |
00250 | 1 | success of Salesforce.com across the board, in very short | 2 | order. | 3 | And you can call them -- I mentioned there's | 4 | multiple kinds of outsourcing, that is not business | 5 | process outsourcing, that is computer outsourcing and | 6 | software outsourcing, the software's as a service. | 7 | That's not business process outsourcing, that's | 8 | software as a service where you don't buy the computer, | 9 | you don't install the software, just your employees use | 10 | the software online on the Internet as a service. Very | 11 | low cost of ownership, very aggressively priced, very | 12 | innovative idea. | 13 | So you combine business process outsourcing with | 14 | software as a service and we see a whole new generation | 15 | of competitors, very different than competitors we dealt | 16 | with in the past. | | | | | | | | | | | | |
00252 | 1 | Q. Now, from the standpoint of if I wanted to | 2 | document from your records how much -- how much more | 3 | often you were seeing outsourcing as a competitive | 4 | alternative being raised to your potential customers for | 5 | application software, how would I do that? | 6 | A. I don't think you'd see it in our documents. I | 7 | think you would see it in the macro economy because, as I | 8 | said earlier, it's worth repeating, once someone decides | 9 | to outsource, they're not going to do a software | 10 | evaluation. They'll never call us in to evaluate -- it's | 11 | not a prospect that we will lose, we won't even be | 12 | considered and the other software companies won't be | 13 | considered. | 14 | Q. From the standpoint of the increase in | 15 | competition that you think is there from an outsourcer, | 16 | is that financial, in the financial area or the H.R. | 17 | area, or is there a difference? | 18 | A. It's actually specifically in both. Those are | 19 | the two most mature areas in software and those are the | 20 | two areas that we've seen aggressively outsourced. | 21 | Q. Where have you seen the most increase in | 22 | competition, financials or H.R.? |
00253 | 1 | A. The most increase, I would say the biggest | 2 | increase is in the procurement side of financials, then | 3 | H.R., then the rest of financials, so the buy side of | 4 | financials. But that's my sense of what's going on, | 5 | there are studies that document this. | 6 | Q. It states here in, again on page 10 of Exhibit | 7 | 83 [sic], that you compete as well as with outsourcing, | 8 | in-house solutions for customers. | 9 | Do you see that? | 10 | A. Yes. | 11 | Q. What does that mean? | 12 | A. Depends a lot on the country, but if you go | 13 | to -- if you want to stick strictly to the United States, | 14 | big companies will build their own financial systems. | 15 | You'd be surprised how many very large companies, very | 16 | large companies are running on financials where they | 17 | wrote the software themselves. It's especially true in | 18 | Japan. | 19 | Q. So are you saying -- does this mean that you're | 20 | seeing customers looking at the option of building a new | 21 | system now or they have a system they built some years | 22 | ago? |
00254 | 1 | A. Not many are looking to build an in-house | 2 | financial system. They might be looking at building an | 3 | in-house web store. They still build a lot of in-house | 4 | products but I don't think that many build in-house | 5 | financials and in-house H.R. | 6 | Q. What about an ERP suite, do you think that -- do | 7 | you have -- are you running into potential customers are | 8 | building their own in-house ERP suite? | 9 | A. I don't think so. | 10 | Q. Why wouldn't they build their own, for H.R. | 11 | financial or -- | 12 | A. It's just -- well, because you can buy adequate | 13 | products externally and I think in most countries that's | 14 | recognized, certainly in the United States it's | 15 | recognized. | 16 | Q. Would it be a cheaper proposition to buy rather | 17 | than build? | 18 | A. Oh, absolutely. Nonetheless, in Japan they | 19 | seem -- they continue to build a lot of stuff custom. | 20 | Q. Let me ask you to take a look, if you would, | 21 | back at Exhibit 17 to your deposition. | 22 | Look at page 8 of the document. |
00255 | 1 | A. Page 8, okay. | 2 | Q. Now, are you familiar with the term "General | 3 | Business Market Segment"? | 4 | A. Yes. | 5 | Q. What does that mean? | 6 | A. It's how we organize our sales force. | 7 | Q. And it states here in the document under the | 8 | heading "Key Market Segments, we sell our products in | 9 | three key market segments, the enterprise business | 10 | market, the government market, and the general business | 11 | market." | 12 | Do you see that? | 13 | A. Yes. | 14 | Q. And the "government market" means what? What | 15 | does that include? | 16 | A. It's how we organize our sales force. We have a | 17 | sales force that sells just to the government, we have a | 18 | sales force that sells to very large businesses, and then | 19 | we have a sales force that sells to everybody else. | 20 | Q. Does the government product that you sell, is | 21 | that functionally different from your commercial product? | 22 | A. No. |
00256 | 1 | Q. Not at all? | 2 | A. No. | 3 | Q. The enterprise business market -- | 4 | A. Used to be, but it isn't now. | 5 | Q. What was the change, and what did it occur? | 6 | A. Years ago, our data base used to have special | 7 | security facilities just for intelligence agencies and | 8 | now all those facilities are in the standard version of | 9 | the data base. | 10 | Q. The documentation goes on to state here, that we | 11 | define the enterprise business market segment as those | 12 | businesses with total annual revenues over specified | 13 | amounts. | 14 | A. Right. | 15 | Q. These amounts vary by country, although we | 16 | define enterprise business in the United States as those | 17 | businesses with total revenues of more than a billion | 18 | dollars. | 19 | Do you see that? | 20 | A. Yes. | 21 | Q. It goes on to state, "In the enterprise business | 22 | market and government market segments we believe that the |
00257 | 1 | most important considerations for our customers are | 2 | performance, functionality, availability and product | 3 | reliability, ease of use, quality of technical support | 4 | and total cost of ownership including the initial price | 5 | and deployment costs as well as ongoing maintenance | 6 | costs." | 7 | Do you see that? | 8 | A. I do. | 9 | Q. Now, in that context what does the term | 10 | "functionality" mean? | 11 | A. What the products do. It's a pretty long list | 12 | of things that are -- everything that could be important, | 13 | other than I think the term "relationship." | 14 | Q. All right. It goes on to state in the next | 15 | sentence, "We define the general business market segment | 16 | as those smaller than the enterprise businesses. In the | 17 | general business market segment, we believe that the | 18 | principal competitive factors are strength and | 19 | distribution in marketing, brand recognition, | 20 | price/performance characteristics, ease of use, ability | 21 | to link with enterprise systems and product integration." | 22 | See that? |
00258 | 1 | A. I do. | 2 | Q. Why do you -- why do you define different | 3 | competitive factors for the two different aspects of | 4 | this, enterprise versus general business? | 5 | A. I think there are differences. I don't agree | 6 | with what this says, but -- I shouldn't say I don't | 7 | agree. I don't disagree either. | 8 | This is a fairly long list of things. It's a | 9 | funny answer. We organize our sales force into companies | 10 | that, more than a billion and companies less than a | 11 | billion. | 12 | Typically the reason we've separated the sales | 13 | force -- the reason we separate the sales force is a | 14 | large company goes through a much more detailed | 15 | evaluation process than the smaller companies. Smaller | 16 | companies let's say rely more heavily on references. | 17 | They haven't got the technical specialists to go ahead | 18 | and look at the products in detail. | 19 | Q. When you say the larger companies look at the | 20 | product in more detail, what exactly does that mean? | 21 | A. Well, they have a lot of computer scientists. | 22 | If you're General Motors, if you work for -- General |
00259 | 1 | Motors has lots and lots of people in engineering and | 2 | they spend a long time testing your product, looking at | 3 | the technical details of your product, fly out to | 4 | headquarters for meetings. They'll judge you on your | 5 | ongoing relationship over -- you have an existing | 6 | relationship with the company, the company is very, very | 7 | large. They'll judge you as a vendor and how well you | 8 | supported them in the past. | 9 | I'll call that relationship things. They have | 10 | experience with you. It's a very different sales process | 11 | selling to a large company where you have an ongoing | 12 | relationship versus a smaller company where they -- you | 13 | might have never done business with them at all. They're | 14 | seeing you for the first time, they don't have a lot of | 15 | technical specialists to do a deep-dive technical | 16 | evaluation of your product and they'll rely very heavily | 17 | on references. | 18 | So then I -- that's how I would describe the | 19 | differences in those markets. And the reason we have two | 20 | different sales forces is because the sales process is | 21 | different. | 22 | Q. The larger companies that you've talked about in |
00260 | 1 | the more detailed process, if it's a new customer in a | 2 | larger company, are they likely to go through the same | 3 | process with you? | 4 | A. We have no -- all large companies are Oracle | 5 | customers, just like all large companies are Microsoft | 6 | customers. Every large company in the world uses our | 7 | database. | 8 | Q. I'm talking about the application software now. | 9 | A. So say, ask the question again. | 10 | Q. For the application software, if you're selling | 11 | application software to a large company, are they going | 12 | to go through the same detailed process of evaluating | 13 | your product? | 14 | A. Yes. | 15 | Q. That even though they may be a new customer to | 16 | you than somebody who'd had a relationship with you, the | 17 | type of -- the type of analysis that you described a few | 18 | moments ago? | 19 | A. The large companies will do a detailed | 20 | evaluation. All large companies are Oracle data base | 21 | customers. Large companies will do a detailed analysis | 22 | of the next version of our data base even though they |
00261 | 1 | have the rights to use it. They just have the resources | 2 | to do a technical evaluation and see if it's worth -- | 3 | that they should bother to upgrade to the next version of | 4 | the product. | 5 | They have a much larger planning horizon. | 6 | You're dealing with a very large technical organization. | 7 | I don't know if I'm being clear, that they have an | 8 | impression of Oracle as a supplier and how good is our | 9 | support organization, how responsive is our selling | 10 | organization at getting questions answered. | 11 | It's a little bit what I'll call relationship | 12 | management selling. The sales cycles tend to be much | 13 | longer, the transaction sizes tend to be larger. You're | 14 | dealing with a large group of technical specialists in a | 15 | large company. | 16 | In a smaller company, it's a very different | 17 | sales process, they don't have that same depth of | 18 | technical knowledge inside of the company. They'll rely | 19 | more heavily -- they'll make their decisions more quickly | 20 | usually, they'll rely much more heavily on references, | 21 | trying to find a company that looks like theirs and if it | 22 | worked at that company, they'll -- they'll be -- they'll |
00262 | 1 | try it. | 2 | Large companies tend to be early adopters of new | 3 | technology. Government agencies tend to be aggressive | 4 | early adopters of new technology. One of our first | 5 | customers was the Central Intelligence Agency. | 6 | Q. The process that you've just described and large | 7 | companies looking at your product was in the context of | 8 | data base products; right? | 9 | A. Application products also, both, everything. | 10 | Q. Is there a difference between how the smaller, | 11 | the less than a billion dollar companies, review or go | 12 | through the sales process with your application software | 13 | as opposed to the larger companies? | 14 | A. Exactly what I said applies to applications and | 15 | technology, in one case we're really selling to -- we're | 16 | selling to a very wealthy, technically-sophisticated | 17 | group of people inside of a big company that will want to | 18 | do a detailed look and do their own analysis. | 19 | Smaller companies will have to rely on others to | 20 | have done that analysis for them. They might use | 21 | research reports, they might -- but primarily they'll | 22 | rely on references. |
00263 | 1 | Q. Is your sales force for application software | 2 | broken down between large and smaller companies using | 3 | this one billion dollar guideline that's in the 10K? | 4 | A. I'm not sure it's a billion dollars anymore, I | 5 | think we've moved that but the answer is yes. We have -- | 6 | plus the quotas are different, the compensation packages | 7 | might be different. So it's just a very different | 8 | selling process. But, yes, we have one sales force that | 9 | sells to large companies, a different sales force that | 10 | sells to other companies because the sales process is | 11 | different. The product's identical. | 12 | Q. Is the customer's needs, the larger versus | 13 | smaller, identical? For example, are the larger | 14 | customers, using GM as an example, more likely to | 15 | customize your software to fit their business processes | 16 | than the smaller customers? | 17 | A. Absolutely. | 18 | Q. As part of the simple -- the more complicated | 19 | process that goes through the larger companies, at least | 20 | for the purposes of this 10K, the line was drawn a | 21 | billion dollars, is it them determining whether your | 22 | software can be modified to meet their business |
00264 | 1 | processes? | 2 | A. On the larger companies, yeah, they'll -- | 3 | everyone's software -- I shouldn't say everyone -- not | 4 | the software that's offered as a service, but the pure | 5 | software companies, all the software can be modified. It | 6 | was designed for ease of modification. | 7 | Q. What I'm asking is, is the more complicated | 8 | process for purchasing application software in the larger | 9 | companies the over billion dollar companies, that process | 10 | is designed to determine how well your software can fit | 11 | its needs as part of the customization process? | 12 | A. Yeah. They'll do a gap analysis. They'll say | 13 | what we do, what features do they need, what features are | 14 | standard with our product and how easy is it, are there | 15 | any features missing. Those are gaps, and can those | 16 | features be easily put in, either by them or by us. | 17 | Q. Now, the companies, again, at least for the | 18 | purposes of the time frame of this 10K, Exhibit 17, are | 19 | we talking under a billion dollars? | 20 | A. Yes. | 21 | Q. They're not as likely to customize their | 22 | business processes? |
00265 | 1 | A. Too expensive. | 2 | Q. So they don't need to test as much? | 3 | A. They can't afford to do it. They can't afford | 4 | to do the -- they don't have that huge engineering team | 5 | that works for them, so without that huge engineering | 6 | team, they can't do the same kind of detailed evaluation. | 7 | They can't afford to heavily modify the software. It's | 8 | just a very different -- they've got identical software | 9 | both places, but they've got to evaluate it differently | 10 | and use it differently. | 11 | Q. Now, the people - are there other differences | 12 | besides the customization aspect of the smaller companies | 13 | versus the larger ones? Again, at least as of the time | 14 | frame of Exhibit 17, you guys used one billion dollars as | 15 | a guideline? | 16 | A. From a technical standpoint? | 17 | Q. Yes. | 18 | I'm talking about application software sales. | 19 | A. Well, there's more of a willingness in a smaller | 20 | company to adapt their business processes to the software | 21 | as opposed to adapting the software to the business | 22 | processes. |
00266 | 1 | Q. Is that a function of cost again? | 2 | A. Yeah. Well, the rich companies can afford to do | 3 | more to the software than the smaller companies. | 4 | Q. From the -- I'm sorry, go ahead. | 5 | A. So the same reason why the wealthy companies can | 6 | afford to buy best of breed products and integrate them | 7 | all together. They've got huge, huge I.T. budgets the | 8 | smaller companies don't. | 9 | Q. Now, in the context of the smaller companies, | 10 | again, at least as of Exhibit 17, using one billion | 11 | dollars as a cut-off and under it, are the smaller -- | 12 | strike that. | 13 | Would it be, from the standpoint of the larger | 14 | companies, people who want to customize the software to | 15 | meet their business processes, since they are larger, | 16 | many of them multi-national, is it likely it would be | 17 | more expensive for them to change their processes than it | 18 | would be the companies of under a billion dollars of | 19 | revenue? | 20 | A. We're actually going through a C-change right | 21 | now where even the large companies -- it's been so | 22 | expensive for them. They've had two problems: One is |
00267 | 1 | they've made huge investments in customizing the software | 2 | and then they mind themselves marooned in the old version | 3 | of the software. | 4 | Let's say -- back to an earlier discussion we | 5 | had -- you bought PeopleSoft 7, made a lot of changes to | 6 | it. Here comes PeopleSoft with Version 8, good news, | 7 | better product. You'd like to move into PeopleSoft | 8 | Version 8. Unfortunately, there's no easy way to do that | 9 | because you're really not running PeopleSoft version 7, | 10 | you're running your own unique, heavily modified version | 11 | of PeopleSoft version 7. | 12 | So there's -- all that automation to help you | 13 | get from 7 to 8 is worthless because you're not running 7 | 14 | you're running the General Motors version of PeopleSoft | 15 | 7, which is heavily modified. And even the biggest | 16 | companies find it problematic, not about -- they can't | 17 | take advantages of new versions of software and that | 18 | is -- that's a damming situation to find yourself in so. | 19 | So our largest customers right now and our | 20 | largest customer's General Electric, and where we | 21 | automate say G.E. Medical or G.E. Power, they put in our | 22 | E-business suite with no modifications whatsoever. |
00268 | 1 | So you're seeing companies moving, having tried | 2 | best of breed and doing all that systems integration, | 3 | saying this is very unattractive, having tried heavily | 4 | modifying the software, saying this is very unattractive, | 5 | you know, and going -- so the new trend is to go to | 6 | suites and to go to unmodified software, what we call | 7 | vanilla. | 8 | Q. Is there any way to document within your company | 9 | how many of your customers are doing that? | 10 | A. My God, yes. In fact, we monitor that very | 11 | closely. At one time 85 percent of our customers, five | 12 | years ago -- these are rough estimates but they're pretty | 13 | close. | 14 | Five years ago 85 percent of our customers | 15 | modified our software. Now it's probably less than ten | 16 | percent, and that includes the largest companies in the | 17 | world. Alcoa, huge, huge company, no modifications. | 18 | Q. Let me ask you, in the context of the smaller | 19 | companies you talked about, the ones who never really | 20 | were looking at modifying it because of the cost, how did | 21 | they set up the systems to do what they needed them to | 22 | do? |
00269 | 1 | A. They would actually modify their business | 2 | processes, rather than modifying the software to fit | 3 | their business processes, they would modify their | 4 | business processes to fit the software. So they would | 5 | put in the standard package. So it's a little bit like | 6 | when you buy Microsoft Word, it does what it does, and | 7 | you want to do something else, you're out of luck until | 8 | the next version of Microsoft Word. | 9 | You don't go in and change Microsoft Word or you | 10 | don't go in and change Excel. The good news is Microsoft | 11 | Word is pretty cheap. | 12 | Q. Have you heard the term used "out of the box | 13 | solution" in the context - is that what the smaller | 14 | companies have been buying? | 15 | A. Yes, unmodified software, out of the box, | 16 | vanilla, it means you haven't gone in and changed the | 17 | software. | 18 | Q. All right. So let me ask you to take a look, if | 19 | you would, at Exhibit 18 to your deposition. And, again, | 20 | turn -- ask you to take a look at page 8 of 18. And it | 21 | states under the heading, again, "Market Segments" -- | 22 | A. Page 8? |
00270 | | | | | | | | | | | | | 7 | MR. SCOTT: Q. We're on Exhibit 18, page 8, | 8 | under the heading "Market Segments" and in here -- this | 9 | is the 10K for the fiscal year May 31, 2003. Here again | 10 | it defines the enterprise market segment as those | 11 | businesses with total annual revenues over a specific | 12 | amount. In the United States they're defined as | 13 | businesses with total annual revenues of more than a | 14 | billion; correct? | 15 | A. Again, those segments are where there are -- | 16 | specifically for using different sales processes, it's | 17 | how we partitioned our sales force but, yes. | 18 | Q. It goes on, beyond that it says that the -- "We | 19 | define the general business market segment as those | 20 | entities smaller than the enterprise businesses"; | 21 | correct? | 22 | A. The key thing there is "We define." That's for |
00271 | 1 | our convenience for -- our sales process is a certain way | 2 | with smaller companies. We use a different sales force | 3 | and entirely different sales process with the larger | 4 | companies. | | | | | | | | | | | | | | | | | | | 14 | MR. SCOTT: Q. All right, sir, we were talking | 15 | about the product, the vanilla product, and some of your | 16 | larger apps customers. | 17 | A. Right. | 18 | Q. Does that product, you said people tend not to | 19 | customize that as much as they have in the past? | 20 | A. They don't modify the code. | 21 | Q. Is that product more configurable than the | 22 | products that you offered them in the past? |
00272 | 1 | A. Probably. | 2 | Q. And by configurable versus customization, could | 3 | you tell me what you understand those to mean? | 4 | A. It's features that are present that are turned | 5 | on and off as opposed to features that are missing. | 6 | Features that are present that are turned on or | 7 | off is configurable. Features that are simply missing. | 8 | Features that are present, can be turned on and off, | 9 | that's configuration. Features that are missing, they | 10 | can be added without -- without actually modifying the | 11 | code, are extensions. Features that can only be added by | 12 | modifying the code are modifications, and the | 13 | modifications are the things that make it very difficult | 14 | to upgrade from one version to the next and are very | 15 | costly because when you modify the code, the code might | 16 | stop working. | 17 | Q. Configurations, they don't have the same problem | 18 | from the standpoint of going from one version of software | 19 | to the next? | 20 | A. That's correct. | 21 | Q. Is one way that you've helped people who want | 22 | some flexibility in their software but don't want to run |
00273 | 1 | the risk of the customization by building more | 2 | configurability into your software? | 3 | A. Absolutely. | 4 | Q. For your larger customers, you've tended to | 5 | address their desires to have the software fit their | 6 | business processes by giving them more configuration | 7 | options? | 8 | A. Sure, more features, more configuration options. | 9 | Q. So, for example, you used G.E. as an example, | 10 | the product that you're selling them now that you | 11 | described as vanilla, has more switches that they can | 12 | throw, and allows them more flexibility configuring the | 13 | product to their business processes than did your product | 14 | in the past? | 15 | A. Yes. | 16 | Q. Now, is that something that you tell the | 17 | customers that you have available to them in attempt to | 18 | sell them product? For example, does that give you a | 19 | competitive advantage? | 20 | A. Well, again, industry by industry we -- a | 21 | company like G.E. will have a list of things that they | 22 | need. They'll test that against their existing |
00274 | 1 | processes. They'll look at simplifying their own | 2 | processes. But G.E., with our help, will make the | 3 | determination whether our product is a good fit for G.E. | 4 | Q. Along with other customers in the larger -- | 5 | A. The larger companies will do that specific | 6 | mapping of the way they do business to what our product | 7 | actually can do. | 8 | Q. The more extensive set of configuration options | 9 | is to give you more flexibility in meeting their | 10 | processes rather than them having to change your | 11 | processes to meet your software's functionality? | 12 | A. Yes. | | | | | | | | | | | | | | | | | | | | |
00276 | | | 2 | All right. So let me start with this, the | 3 | public sector is a very important area of business for | 4 | Oracle, isn't it? | 5 | A. It is, yes. | 6 | Q. In fact, I think you told us that your very | 7 | first customer was the federal government; is that right? | 8 | A. Yes, it was. | 9 | Q. When you gave the members of the executive | 10 | committee this morning, I think you named everyone. | 11 | I thought that Kevin Fitzgerald was on the executive | 12 | committee. | 13 | A. My apologies to Kevin. Yes, Kevin runs our | 14 | government education and Health business. | 15 | Q. That, I think -- if I may ask you, does that | 16 | reflect the importance that the public sector has at | 17 | Oracle, that he's on the executive committee? | 18 | A. And that we have a group specialized in just | 19 | government, yes, it does. It is our largest business. | 20 | Q. In what way? | 21 | A. Revenue. | 22 | Q. And if I may ask you, it looks like the way your |
00277 | 1 | corporation is organized, you don't really have a sales | 2 | force that's organized for specific verticals, but you do | 3 | in the case of the Office of Government Education and | 4 | Health Care. That's correct; right? | 5 | A. Yes, it is. | 6 | Q. And why is that? | 7 | A. We feel that the sales process and the support | 8 | needs of government is different than most commercial | 9 | ventures. | 10 | Q. Why is the sales process different? | 11 | A. Well, the terminology -- when you're selling to | 12 | Central Intelligence Agency or the Department of Defense | 13 | or the State of Virginia or the State of Texas, you don't | 14 | talk about customers, you talk about citizens. It's just | 15 | the kind of systems -- citizen systems you put in are | 16 | really quite different than say the customer support | 17 | systems a manufacturer might put in or the service | 18 | systems a manufacturer might put in. The processes in | 19 | government, the terminology of government, the | 20 | procurement practices of government are quite different | 21 | than the commercial sector. | 22 | Q. How are the procurement practices different? |
00278 | 1 | A. Well, government typically -- not always -- but | 2 | typically has to go out for acompetitive bid and there's | 3 | notification of award, there's a protest process, there's | 4 | a statutorily defined process for buying things in | 5 | government that doesn't exist in the commercial sector. | 6 | Q. How are the support needs different? | 7 | A. Well, the Department of Defense doesn't want to | 8 | hear the system will be down for an hour. It has to work | 9 | 24 hours a day, seven days a week or people get upset. | 10 | The intelligence agencies are particularly | 11 | concerned that the information is secure. They don't | 12 | want to hear some hacker has come in and snapped up your | 13 | data. So security, there are security issues, | 14 | reliability issues that are unique to certain segments in | 15 | the government. | 16 | Q. You had indicated earlier that you're very much | 17 | involved in the budgeting and planning process at Oracle | 18 | Corporation; is that correct? | 19 | A. Yes. | 20 | Q. Now, is it correct that the Office of Government | 21 | Education and Health Care has been authorized to add | 22 | additional sales staff in the coming year? |
00279 | 1 | A. Yes, they have. | 2 | Q. Why is that? | 3 | A. Our business is doing very well inside of GEH | 4 | and there's opportunity, but it's not just salespeople | 5 | but certain service people, as well. | 6 | Q. I want to hand you what we've marked as Exhibit | 7 | 19 to your deposition and also provide copies to counsel | 8 | and the federal government. | 9 | Exhibit 19 is a two-page document. It has the | 10 | document number ORCL-EDOC-00173101 to 102. I'll | 11 | represent to you that this came out of -- what we | 12 | understand came out of the files of Office of Government | 13 | Education and Health care. It did not specifically come | 14 | out of your files. | 15 | Do you believe you've seen this document before? | 16 | A. I have not. | 17 | Q. We've looked at documents like this earlier in | 18 | your deposition, for example, the one involving Barnes & | 19 | Noble. | 20 | Are you familiar generally with this form of | 21 | document? | 22 | A. Yes, I am. |
00280 | 1 | Q. And this lists, Exhibit 19 lists LJE as the | 2 | approver of a bid involving Los Angeles County ERP; is | 3 | that correct? | 4 | A. Yes. | 5 | Q. Now, is this one of those cases that you were | 6 | telling Mr. Scott about where you were not the actual | 7 | approver, it was Safra Catz? | 8 | A. That's correct. | 9 | Q. Do you think you had any involvement in | 10 | developing proposals and bids for Los Angeles County? | 11 | A. I don't think I was. | 12 | Q. If you'll turn to the second page, it says | 13 | "Submitted by," it has "Fitz and Garcia." Do you see that | 14 | at the very bottom of the page? | 15 | A. Yes. | 16 | Q. Who is that? | 17 | A. They're a couple of our sales representatives, | 18 | sales -- I think a sales manager and a sales | 19 | representative. | 20 | Q. Is Fitz, is that Fitzgerald? | 21 | A. Yes. | 22 | Q. Who is Garcia? |
00281 | 1 | A. I believe he is one of our people in state and | 2 | local government, but I'm not certain. | 3 | Q. And it's got some date legends at the bottom, | 4 | looks like, if I'm understanding the terminology here, | 5 | would you have any disagreement that this was prepared in | 6 | approximately April of 2002? | 7 | A. That's what it looks like to me. | 8 | Q. Now, you said this morning that there are | 9 | certain large bids that would come for review up through | 10 | the chain to Safra Catz on your behalf. This appears to | 11 | be one of those; is that correct? | 12 | A. Yes. | 13 | Q. What was large or different or interesting about | 14 | the Los Angeles County bid, if you know anything about | 15 | it? | 16 | A. I don't know much about the L.A. County bid. | 17 | Clearly, it's a very large government agency and | 18 | important potential customer for us, but I don't know | 19 | what was peculiar -- if there was anything particularly | 20 | unusual about it. | 21 | Q. I understand you've probably not seen this | 22 | particular document, but let me just call your attention |
00282 | 1 | to a couple of different things, if I could. | 2 | It looks like that Mr. Fitzgerald is asking for | 3 | approval of certain things. You see that near the top of | 4 | the document on the first page? | 5 | He's got four items that he's asking for | 6 | approval. I want to ask you sort of generally what these | 7 | may pertain to. He's asking for approval of a customer | 8 | definition. | 9 | A. Right. | 10 | Q. And employee population data points. Why would | 11 | he be asking for approval of something like that? | 12 | A. Our conventional licensing metric, what we sell | 13 | our users, so how many users we have in the system. We | 14 | sometimes sell by different metric which is how many | 15 | employees have you got. In fact, we're going to make | 16 | that a standard way of selling our software in the very | 17 | near future, but it wasn't and isn't at this time. | 18 | So he wanted to sell so much per employee rather | 19 | than so much per system user, much easier thing to | 20 | measure. | 21 | Q. The second thing is, looks like he's asking for | 22 | a rather large discount. Is 89.6 a rather large |
00283 | 1 | discount? | 2 | A. Yes, it is. | 3 | Q. The third item is, it says "Zero percent | 4 | technical support staff for the initial four support | 5 | renewal periods." | 6 | Did I read that correctly? | 7 | MR. RILL: You said "staff" not "cap." | 8 | MR. TOBEY: I didn't read that correctly. | 9 | Q. "Cap" instead of "staff." Now did I read that | 10 | correctly? | 11 | A. Yes. It means for the first four years that are | 12 | annual support fees cannot be increased. | 13 | Q. That's something that also would engender a type | 14 | of review at the higher levels of the company? | 15 | A. It's a non-standard term that needs approval. | 16 | Q. The fourth item says, "Support priced at 18 | 17 | percent of net license fees," what was it about that or | 18 | what is it about that that might cause further high-level | 19 | review? | 20 | A. The standard support annual fee is 22 percent | 21 | and, again, under special circumstances, depending on the | 22 | size of the deal or special approval, could go down to 18 |
00284 | 1 | percent. | 2 | Q. Is your percentage that's charged for support | 3 | costs always in terms of the net license fee? | 4 | A. Yes. | 5 | Q. There's a chart in the middle of the first page | 6 | that is "Deal Summary" and it has some information about | 7 | "Product Mix." I know you're not specifically familiar | 8 | with this document, but the "Deal Summary, Product Mix" | 9 | listed here, if you would look at that and say whether or | 10 | not that's a pretty representative list of the kinds of | 11 | products that large state and local entities might want | 12 | to have? | 13 | A. Yes. | 14 | Q. It appears that an aspect of this form that | 15 | we've marked as Exhibit 19 is that the presenter provides | 16 | some justification for these discounts or these | 17 | non-standard terms; is that correct? | 18 | A. Yes. | 19 | Q. In this particular case, the author of Exhibit | 20 | 19 -- do you know who that would have been, by the way? | 21 | A. Who wrote this document? | 22 | Q. Yes. |
00285 | 1 | A. I don't know. | 2 | Q. I'm not going to ask you to speculate but in | 3 | this particular case, Exhibit 19, the author appears to | 4 | go into a lot of detail about, for example, the large | 5 | size of Los Angeles County. | 6 | Do you see that? | 7 | A. Yes. | 8 | Q. The large number of employees, 95,000 budgeted | 9 | employees. That makes this a very large customer; right? | 10 | A. Oh, yes. | 11 | Q. He also talks about and refers to what you were | 12 | saying a few minutes ago with respect to the Department | 13 | of Defense, but this is with regard to the County and | 14 | says that the county is charged with providing numerous | 15 | services that affect the lives of all residents. | 16 | Do you see that? | 17 | A. Yes. | 18 | Q. That's an important aspect of how -- of the | 19 | needs of state and local customers for your kind of | 20 | software, isn't it? | 21 | A. Yes, it is. | 22 | Q. Why would these things be an appropriate type of |
00286 | 1 | justification for a discount? | 2 | A. Well, I think -- I think this was not | 3 | necessarily a justification for discount, this was a | 4 | reminder of how important all state and -- all government | 5 | customers are. So this is the salesperson lobbying on | 6 | behalf of the customer in this proposal, they'd like to | 7 | get thing passed, and I guess they're afraid if we forgot | 8 | how important our government is to all us of, they're | 9 | reminding us here. | 10 | In general, the persuasive part of the argument | 11 | for the discount is the size of Los Angeles County, how | 12 | important they are to us as a customer and how important | 13 | they would be to us as a reference. | 14 | Q. I was going to ask you about that. | 15 | You said before that having large, credible | 16 | references is very important to commercial sector, to you | 17 | in the commercial sector; it's also important in the | 18 | public sector; correct? | 19 | A. Maybe, I think state and local it may be more | 20 | important. | 21 | Q. Why do you say it may be more important? | 22 | A. I think governments by their very nature are |
00287 | 1 | cautious. Some agencies, like the CIA, can afford to | 2 | experiment. Some agencies, you know, some government | 3 | agencies couldn't and shouldn't experiment. In fact, | 4 | most government agencies couldn't and shouldn't | 5 | experiment. | 6 | Q. So that some government agencies would really | 7 | like to see a reference that looks very much like them -- | 8 | A. Yes. | 9 | Q. -- correct? | 10 | That is one area of the importance of a deal | 11 | like this to a company like Oracle; right? | 12 | A. That's correct. | 13 | Q. The next discussion in Exhibit 19 deals with | 14 | similar size deals. | 15 | First of all, just generally speaking, why would | 16 | a review of similar size deals be something that would be | 17 | relevant to your determination? | 18 | A. Well, we like to act equitably across customers. | 19 | So it's important that -- that we not have wildly | 20 | different pricing where one customer -- one government | 21 | customer gets price "X" and other customers pay three | 22 | "X." Customers don't like that, government customers |
00288 | 1 | specifically don't like that. | 2 | Q. Yes. The budget information category here talks | 3 | about the -- what's happened in the procurement thus far, | 4 | as I understand it, and it mentions something called an | 5 | RFI. I don't know that we've discussed that. What's an | 6 | RFI? | 7 | A. A request for information. | 8 | Q. How do government customers use an RFI? | 9 | A. They will submit it to potential bidders for a | 10 | particular government project or procurement. So they'll | 11 | pick a list of suppliers and they'll narrow it down after | 12 | they get the first phase of information back, they get | 13 | the response to the RFI's and then they'll issue an RFP | 14 | after that, a request for proposal. | 15 | So there's a multi-stage process for | 16 | procurement; first acquire information, then get a | 17 | specific binding proposal from the bidder. | 18 | Q. Does Oracle, in your experience, respond to a | 19 | lot of RFI's from public sector customers? | 20 | A. Yes, we do. | 21 | Q. Are a lot of -- generally speaking, are these | 22 | RFI's, do they usually require a fair amount of effort in |
00289 | 1 | order to respond to them? | 2 | A. Yes, they do. | 3 | Q. Now, in this particular case, it appears that | 4 | Oracle, SAP and PeopleSoft were the ones that responded | 5 | to the RFI. And whoever wrote Exhibit 19 refers to these | 6 | companies, Oracle, SAP and PeopleSoft, as the "Big | 7 | Three." | 8 | Have you heard that term before? | 9 | A. Has to do with auto makers. | 10 | Q. Have you heard that with regard to ERP software? | 11 | A. No, but it's accurate. | 12 | Q. How is it accurate? | 13 | A. We're the three largest ERP suppliers in the | 14 | world. | 15 | Q. Is it accurate with regard to the public sector? | 16 | A. As I mentioned earlier, there are some | 17 | specialists in the public sector, but even in the U.S. | 18 | public sector, I believe we are the three largest | 19 | suppliers in the U.S. public sector. | 20 | Q. Now, at the last sentence of the paragraph | 21 | entitled "Budget Information," the author states that the | 22 | County has hired GFOA to run the procurement and the word |
00290 | 1 | to the vendors is that the County is expecting the | 2 | software to be priced at around $10,000,000. | 3 | Is that the kind of information that you or the | 4 | people that run your office of Government Education and | 5 | Healthcare would try to get with regard to a particular | 6 | procurement? | 7 | A. We certainly like to know what the winning bid | 8 | is going to be. I don't know if anyone can really tell | 9 | you that. It's very -- it's theoretically impossible to | 10 | know. But we have to arrive at some kind of number to | 11 | put on our final bid and we certainly don't know what | 12 | People'Soft bidding and we don't know what SAP is | 13 | bidding. | 14 | Q. Again, if this number were in the neighborhood | 15 | of $10,000,000 for the software and support license, that | 16 | would make this a big deal even for Oracle; right? | 17 | A. Oh, yes. | 18 | Q. And that would justify this higher level of | 19 | review even under the standards that you articulated this | 20 | morning if it were not a public sector company; correct? | 21 | A. Yes. | 22 | Q. In fact, what was said is that this is a very |
00291 | 1 | big and visible project. Would you have any | 2 | understanding or appreciation of what might be meant by | 3 | "a visible project" here? | 4 | A. Other counties, other municipalities are looking | 5 | very, very closely at it, Chicago, Philadelphia. We have | 6 | a bill installation in Chicago and Philadelphia. It's | 7 | likely to influence other municipal, large municipal and | 8 | county buyers. | 9 | Q. We talked a little bit about the sales process | 10 | in the public sector and how it's different. The next | 11 | sentence in Exhibit 19 talks about, "We've been calling | 12 | on the customer for years." | 13 | Is that something that you understand may take | 14 | place in the government sector? | 15 | A. That's exactly -- again, with large institutions | 16 | or very large -- whether it's a General Electric or Los | 17 | Angeles County, the very large customers need a lot of | 18 | care and feeding. So they expect to have their requests | 19 | for information answered promptly. They expect to | 20 | receive a high quality of service. Even if they don't | 21 | buy anything from you for four or five years, they expect | 22 | you to continue to service that account. |
00292 | 1 | Q. You do that and, likewise, PeopleSoft and SAP do | 2 | that; correct? | 3 | A. As does IBM and Accenture and a variety of other | 4 | companies, yes. | 5 | Q. Now, down in the next paragraph, it talks about | 6 | something called an RFP evaluation. What is an RFP? | 7 | A. Request for proposal. It's the next phase in | 8 | the acquisition process, where you're asking the vendors | 9 | to give binding offers to sell their products and | 10 | services, a description of their products and services | 11 | and a contractual form, along with the price -- the | 12 | pricing terms and conditions. | 13 | Q. The various vendors who wish to compete for the | 14 | project will submit something in response to the RFP; | 15 | correct? | 16 | A. Yes. | 17 | Q. The first sentence of the paragraph that has the | 18 | heading "Our Position," talks about additional, one or | 19 | two additional rounds before the best and finals are | 20 | accepted. | 21 | Do you have any understanding of what that might | 22 | refer to? |
00293 | 1 | A. The procuring party might look at the proposals | 2 | and ask for -- find them all unacceptable, have meetings | 3 | with the different bidders, a bidders conference, and ask | 4 | for improvements of the proposal, as the government works | 5 | to get the best possible deal leading up to what's called | 6 | the best and final phase, where the bidders are told this | 7 | is your last shot, you better give us your best price and | 8 | best terms and conditions because, based on this last | 9 | version of the proposal, the government's going to make a | 10 | decision. | 11 | Q. You've been on the receiving end of this | 12 | particular tactic, but my understanding is that in some | 13 | government or public sector type requests for proposal | 14 | negotiations, actually more than one company will be | 15 | asked to give a best and final offer; correct? | 16 | A. Absolutely. | 17 | Q. Sometimes it might be two or three companies, is | 18 | that in your experience? | 19 | A. More sometimes. | 20 | Q. So in this particular one, whoever prepared | 21 | Exhibit 19 -- and certainly we'll explore this further | 22 | with Mr. Fitzgerald if we get the opportunity -- thought |
00294 | 1 | that this deal, if I can refer you to that section on the | 2 | second page of Exhibit 19 that talks about competition, | 3 | thought it would come down to SAP and Oracle, but he | 4 | could not rule out the possibility that PeopleSoft would | 5 | be involved. | 6 | A. Right. | 7 | Q. Is that something you would take into account or | 8 | Safra Catz on your behalf in reviewing and authorizing | 9 | and approving -- "approving" is right -- and approving a | 10 | bid to be given in this kind of context? | 11 | A. Certainly if it's a competitive -- to us there's | 12 | only two kind of deals: There are competitive deals and | 13 | non-competitive deals. | 14 | So whether we have four competitors or 20 | 15 | competitors and who the competitors are -- again, first | 16 | let me say, if it's a genuine competitor, a company that | 17 | really can do the job, a genuine competitor - our job is | 18 | to figure out what we have to bid to win the deal. No | 19 | magic here. | 20 | So the second one, in a competitive procurement | 21 | like this, we have to figure out -- again, it's a bidding | 22 | process. We would like to win the bid. How little can |
00295 | 1 | we afford to bid to win this deal and still hopefully eek | 2 | out some little profit from the government. | 3 | Q. And, clearly, SAP and PeopleSoft are genuine | 4 | competitors? | 5 | A. Yeah. Then there are others, AMS is certainly a | 6 | genuine competitor, as well. | 7 | Q. So in response to a bid where you know you're | 8 | competing against genuine competitors for a procurement | 9 | that is very large and very visible, is that one where | 10 | you would really sharpen your pencil and try do eo the | 11 | best bid possible? | 12 | A. Up to the point of losing money. If you're | 13 | building a building or providing software, you try to | 14 | figure out what your costs are going to be in providing | 15 | it and try to give the lowest bid possible while still | 16 | making a profit. | 17 | Q. If I could direct you to the first page of | 18 | Exhibit 19, there's a paragraph about a fourth of the way | 19 | down the first page called "Comments from Kevin | 20 | Fitzgerald Approval." | 21 | A. Yes. | 22 | Q. Do you see that? |
00296 | 1 | A. Yes. | 2 | Q. He says the discount here is extreme; is that | 3 | true? | 4 | A. What does "extreme" mean? It's certainly an | 5 | aggressive discount. Given the circumstances, given it's | 6 | a large government customer, it's a highly visible | 7 | project, I don't think it's extreme. | 8 | Q. He further says that we are not aiming to flout | 9 | the direction on discounting the suite, but given | 10 | historical comparisons, we believe that this is where we | 11 | need to come on pricing. | 12 | Do you see that? | 13 | A. He wants to win. | 14 | Q. And do you have any understanding or | 15 | appreciation of what he means by "flout the direction on | 16 | discounting the suite"? | 17 | A. Well, we are discounting on the E-business suite | 18 | as opposed to components. We had 70 percent discounting | 19 | before approval on the components and I think 60 percent | 20 | discounting on the suite. So it's actually we're more | 21 | reluctant to discount the suite than we are the | 22 | components. |
00297 | 1 | Here he's asking -- here we try to control the | 2 | discounting on the E-business suite more rigorously than | 3 | the separate parts of E-business suite, and he's a little | 4 | embarrassed to come back and say, gee, I know, you want | 5 | me to discount E-business suite less, but this is what | 6 | it's going to take to win, these are the realities of the | 7 | marketplace." | 8 | Q. He wants to win and Oracle wants to win; right? | 9 | A. Oracle definitely wants to win. | 10 | Q. I'll try to do this efficiently and quickly. | 11 | Mr. Scott, on behalf of the Justice Department, | 12 | went through some things with you this morning and this | 13 | afternoon that would be important for a customer on the | 14 | commercial side, but what I want to ask you about is in | 15 | the context of a large customer like Los Angeles County | 16 | to consider. | 17 | Do you have any reason to believe that large | 18 | public sector ERP customers would not in the same way | 19 | that commercial ones or -- let me strike that and start | 20 | over. | 21 | Do you have any reason to believe that large and | 22 | complex state and local customers like L.A. County would |
00298 | 1 | have a different view of whether their proposed vendor | 2 | would be able to provide a product that was continuously | 3 | updated? | 4 | A. I'm not sure I understood the question. | 5 | Q. Let me try it again. | 6 | A. Okay. | 7 | Q. This morning and this afternoon we talked about | 8 | that what customers are looking for from a vendor such as | 9 | Oracle, one of the things they're looking for are or a | 10 | factor is the ability to keep the product updated as far | 11 | as technology. | 12 | Do you remember that? | 13 | A. Yes. | 14 | Q. Is there any reason to believe that a large | 15 | public sector customer would feel differently about that | 16 | point? | 17 | A. I think almost more so. I think the durability | 18 | of these products inside public sector is actually longer | 19 | than inside commercial accounts. So vendor viability, | 20 | the vendor's ability to invest and constantly improve | 21 | their product is critical. And that's one of my big | 22 | arguments as to why customers would be better served by |
00299 | 1 | this merger than not having this merger, because it would | 2 | result in a company, you know, better able to serve its | 3 | customers, better able to invest on improving the | 4 | product. | 5 | Q. Is there any reason to believe that a public | 6 | sector, large public sector customer, would feel | 7 | differently about having its vendor be able to add the | 8 | latest and additional functionality that might be needed | 9 | for that customer? | 10 | A. My experience is they feel stronger about it | 11 | than the commercial customers. | 12 | Q. Do large public sector customers feel any | 13 | differently about the costs and the problems created by | 14 | the -- by integrating best of breed solutions? | 15 | A. Again, I think if anything, they're slightly | 16 | more sensitive to that. | 17 | Q. I think we talked about this before, there would | 18 | be no reason to believe that a large public sector | 19 | customer would be -- would find having strong credible | 20 | references less important? | 21 | A. No. | 22 | Q. Even more so? |
00300 | 1 | A. Even more so, once again. | 2 | Q. You talked about Lawson Software. Do you | 3 | remember that? | 4 | A. Yes. | 5 | Q. We had some discussion. | 6 | Do you know what their largest public sector | 7 | customer is? | 8 | A. I don't, no. | 9 | Q. Do you know with regard to another company, AMS, | 10 | what their product offerings are? | 11 | A. Yes. | 12 | Q. What are they? | 13 | A. They have a complete finance package for the | 14 | government and H.R., as well. | 15 | Q. Do you know whether or not AMS has made any | 16 | sales of its H.R. product to new customers in the last | 17 | five years? | 18 | A. I do not know. | 19 | Q. Do you know whether AMS actually offers a | 20 | product in the financial management area in the federal | 21 | sector? | 22 | A. I believe they do. |
00301 | 1 | Q. Do you know whether they offer a product in the | 2 | federal sector in human resources? | 3 | A. I believe they do. | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | |
00308 | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | 21 | Q. Now, when a person goes the outsource route, is | 22 | that based on the outsourcer being able to perform |
00309 | 1 | functionally in a way that's consistent with what the | 2 | customer wants? | 3 | A. Yes. | 4 | Q. If the outsourcer cannot do that, does the | 5 | outsourcer's price really make a difference? | 6 | A. No. | 7 | Q. If the outsourcer's not capable of providing the | 8 | functional requirements of a customer, if you raised your | 9 | price ten percent, that outsourcer is still not going to | 10 | be an option to meet those functional capabilities; | 11 | correct? | 12 | A. Correct, but it's an impossible situation which | 13 | could never occur. | 14 | Q. Why is that? | 15 | A. The outsourcer will always be able to meet the | 16 | requirements because the outsourcer can buy our software | 17 | or PeopleSoft software or Siebel's software or anyone's | 18 | software they want. So the outsourcer is always an | 19 | option. | 20 | Q. In the context of the type of outsourcers who | 21 | buys, your software package, then sells the service to | 22 | the particular vendor -- |
00310 | 1 | A. Yes. | 2 | Q. -- to the customer, I mean? | 3 | A. Yes. | 4 | Q. In the context of outsourcers that do not buy | 5 | your software, who have a standardized function that they | 6 | provide such as an ADP, if that does not satisfy the | 7 | customer's functional needs does your price make a | 8 | difference to the customer's choice? | 9 | A. No. | | | | | | | | | | | | | | | | | | | | | | | | | | |
Ellison 01-20-04 |